{"id":4134,"date":"2025-02-04T13:20:26","date_gmt":"2025-02-04T12:20:26","guid":{"rendered":"https:\/\/catenacompany.be\/resources\/downloads\/afterprogramma-ai-event-2025\/"},"modified":"2026-07-29T10:12:11","modified_gmt":"2026-07-29T08:12:11","slug":"afterprogram-ai-event-2025","status":"publish","type":"page","link":"https:\/\/catenacompany.be\/en\/resources\/downloads\/afterprogram-ai-event-2025\/","title":{"rendered":"After program AI Event 2025"},"content":{"rendered":"\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-83e7862\" data-block-id=\"83e7862\"><style>.stk-83e7862 {padding-top:160px !important;padding-bottom:160px !important;}@media screen and (max-width:999px){.stk-83e7862 {padding-top:80px !important;padding-bottom:80px !important;}}@media screen and (max-width:689px){.stk-83e7862 {padding-top:40px !important;padding-bottom:40px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-83e7862-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-5eda33b\" data-v=\"4\" data-block-id=\"5eda33b\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-5eda33b-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-5eda33b-inner-blocks\"><div id=\"block_244be2c223a34943bc6c51ef8355c494\" class=\"parentpage-block \" style=\"\">\n    <div class=\"parentpage-block-inner\">\n        <a href=\"https:\/\/catenacompany.be\/en\/resources\/downloads\/\" title=\"Downloads \">\n            <svg width=\"5\" height=\"8\" viewBox=\"0 0 5 8\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                <path d=\"M2.20052 3.99987L4.80052 6.59987C4.92274 6.72209 4.98385 6.87765 4.98385 7.06654C4.98385 7.25543 4.92274 7.41098 4.80052 7.5332C4.6783 7.65543 4.52274 7.71654 4.33385 7.71654C4.14497 7.71654 3.98941 7.65543 3.86719 7.5332L0.800521 4.46654C0.733854 4.39987 0.686632 4.32765 0.658854 4.24987C0.631076 4.17209 0.617188 4.08876 0.617188 3.99987C0.617188 3.91098 0.631076 3.82765 0.658854 3.74987C0.686632 3.67209 0.733854 3.59987 0.800521 3.5332L3.86719 0.466536C3.98941 0.344314 4.14497 0.283203 4.33385 0.283203C4.52274 0.283203 4.6783 0.344314 4.80052 0.466536C4.92274 0.588759 4.98385 0.744314 4.98385 0.933203C4.98385 1.12209 4.92274 1.27765 4.80052 1.39987L2.20052 3.99987Z\"\/>\n            <\/svg>\n                            Downloads                \n        <\/a>\n    <\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-5ff2a62\" id=\"versterk-je-visuele-marketing-content-met-br-ai-tools\" data-block-id=\"5ff2a62\"><style>.stk-5ff2a62 {margin-bottom:18px !important;}<\/style><h1 class=\"stk-block-heading__text\">After program AI Event 2025<\/h1><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-acacd0b\" data-block-id=\"acacd0b\"><style>.stk-acacd0b {max-width:680px !important;min-width:auto !important;margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Your marketing department is often hampered by outdated tools and processes. With the rise of AI and innovative technologies, these challenges can be quickly solved and new opportunities created.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-5fb8ff1\" data-block-id=\"5fb8ff1\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-b04fd50\" data-block-id=\"b04fd50\"><style>.stk-b04fd50 {transition-duration:0.2s !important;--stk-transition-duration:0.2s !important;transition-timing-function:ease-out !important;}.stk-b04fd50:hover{transform:translateY(-4px) !important;}.stk-b04fd50 .stk-button{min-height:48px !important;padding-right:20px !important;padding-left:20px !important;border-top-left-radius:8px !important;border-top-right-radius:8px !important;border-bottom-right-radius:8px !important;border-bottom-left-radius:8px !important;}.stk-b04fd50 .stk-button:before{border-top-width:2px !important;border-right-width:2px !important;border-bottom-width:2px !important;border-left-width:2px !important;}.stk-b04fd50 .stk-button__inner-text{font-weight:600 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"#download-whitepaper\"><span class=\"stk-button__inner-text\">Download the afterprogram booklet<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-1fa2d43\" id=\"introduction\" data-block-id=\"1fa2d43\"><h2 class=\"stk-block-heading__text\">Introduction<\/h2><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-37d70d3\" data-block-id=\"37d70d3\"><style>.stk-37d70d3 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">The rise of generative AI is changing the way marketing departments work. Automation and AI-driven tools promise efficiency and scalability, but they also bring new challenges. How do you effectively integrate AI into your content strategy? How do you ensure AI complements creativity rather than replaces it?<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-b3c8078\" data-block-id=\"b3c8078\"><style>.stk-b3c8078 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">With our years of expertise, we understand exactly what output marketing teams face and what obstacles they must overcome. That&#8217;s why at the AI Event we gathered insights from leading experts on how AI can transform the marketing content supply chain.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-e2a2503\" data-block-id=\"e2a2503\"><style>.stk-e2a2503 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\"><strong><strong>What can you expect in the afterprogram booklet?<\/strong><\/strong><\/p><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>AI in marketing: from strategy to implementation<\/strong><br>Learn how to smartly deploy AI tools to streamline processes, increase efficiency and create personalized content.<\/li>\n\n\n\n<li><strong>Insights from experts in the field<\/strong><br>Read insights and presentations from leading speakers such as Joeri Dehouwer, Gus Vanherf, Michiel Maandag and Vincent Buyssens, who show how AI is already being successfully applied in marketing strategies.<\/li>\n\n\n\n<li><strong>Concrete applications and cases<\/strong><br>Discover how companies are integrating AI into their workflow and what best practices you can apply to future-proof your marketing team.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-a98e106\" data-block-id=\"a98e106\"><style>.stk-a98e106 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">The world of marketing is evolving rapidly, and AI is playing an increasing role in it. This after-program booklet provides you with the knowledge and inspiration to take the next step and deploy AI strategically within your organization.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-26d1098\" data-block-id=\"26d1098\"><style>.stk-26d1098 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Note: Some presentations are in Dutch.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-spacer stk-block-spacer stk--no-padding stk-block stk-49ba5ef\" data-block-id=\"49ba5ef\"><style>.stk-49ba5ef {height:160px !important;}<\/style><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-835954d stk-block-background\" data-block-id=\"835954d\"><style>.stk-835954d {background-color:var(--theme-palette-color-4, #282441) !important;border-top-left-radius:40px !important;border-top-right-radius:40px !important;border-bottom-right-radius:40px !important;border-bottom-left-radius:40px !important;overflow:hidden !important;padding-top:160px !important;padding-bottom:160px !important;margin-top:-80px !important;margin-bottom:0px !important;}.stk-835954d:before{background-color:var(--theme-palette-color-4, #282441) !important;}.stk-835954d-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;}@media screen and (max-width:999px){.stk-835954d {padding-top:80px !important;padding-bottom:80px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-835954d-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-f53d9c7\" data-v=\"4\" data-block-id=\"f53d9c7\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-f53d9c7-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-f53d9c7-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-1a06814\" id=\"download-whitepaper\" data-block-id=\"1a06814\"><style>.stk-1a06814 {margin-bottom:16px !important;}.stk-1a06814 .stk-block-heading__text{color:var(--theme-palette-color-8, #ffffff) !important;}<\/style><h2 class=\"stk-block-heading__text has-text-color has-text-align-center\">Download the afterprogramme booklet<\/h2><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-af132ac\" data-block-id=\"af132ac\"><style>.stk-af132ac {max-width:300px !important;min-width:auto !important;margin-right:auto !important;margin-bottom:32px !important;margin-left:auto !important;}.stk-af132ac .stk-block-text__text{color:var(--theme-palette-color-6, #ABA8C1) !important;}<\/style><p class=\"stk-block-text__text has-text-color has-text-align-center\">Fill out the form and receive<br>the afterprogram booklet.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-48422e9\" data-block-id=\"48422e9\"><div class=\"stk-row stk-inner-blocks 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AI presents enormous opportunities for marketing teams, but it also brings challenges. How do you effectively integrate AI into your content strategy without sacrificing creativity and brand identity? At the AI Event, experts shared insights on how AI is transforming the marketing content supply chain, from strategy to implementation.<\/p>\n","protected":false},"author":11,"featured_media":5271,"parent":4113,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-4134","page","type-page","status-publish","has-post-thumbnail","hentry"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>After program AI Event 2025 - Catena Company<\/title>\n<meta name=\"description\" content=\"The rise of generative AI offers enormous opportunities for marketing teams, but also brings challenges. 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