{"id":2336,"date":"2022-01-25T10:29:00","date_gmt":"2022-01-25T09:29:00","guid":{"rendered":"https:\/\/catenacompany.be\/?post_type=case&#038;p=2336"},"modified":"2025-05-02T09:49:12","modified_gmt":"2025-05-02T07:49:12","slug":"cibo-ontsluit-marketing-content-met-dam","status":"publish","type":"case","link":"https:\/\/catenacompany.be\/nl\/case\/cibo-ontsluit-marketing-content-met-dam\/","title":{"rendered":"CIBO ontsluit marketing content met DAM"},"content":{"rendered":"\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-ed60b92 stk-block-background\" data-block-id=\"ed60b92\"><style>.stk-ed60b92 {background-color:var(--theme-palette-color-8, #ffffff) !important;border-top-left-radius:40px !important;border-top-right-radius:40px !important;border-bottom-right-radius:40px !important;border-bottom-left-radius:40px !important;overflow:hidden !important;padding-top:160px !important;padding-bottom:160px !important;margin-bottom:160px !important;}.stk-ed60b92:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-ed60b92-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;}@media screen and (max-width:999px){.stk-ed60b92 {padding-top:80px !important;padding-bottom:80px !important;}}@media screen and (max-width:689px){.stk-ed60b92 {margin-bottom:80px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-ed60b92-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-7eb40ad\" data-v=\"4\" data-block-id=\"7eb40ad\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-7eb40ad-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-7eb40ad-inner-blocks\">\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-f9ad8fa stk-block-background\" data-block-id=\"f9ad8fa\"><style>.stk-f9ad8fa {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;}.stk-f9ad8fa:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-f9ad8fa-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}@media screen and (max-width:689px){.stk-f9ad8fa {margin-bottom:-105px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-f9ad8fa-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-0e5f22b\" data-v=\"4\" data-block-id=\"0e5f22b\"><style>.stk-0e5f22b {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-0e5f22b-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-0e5f22b-inner-blocks\">\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-2739388\" data-block-id=\"2739388\"><style>.stk-2739388 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\"><a href=\"https:\/\/www.cibo.be\/nl\/\" data-type=\"link\" data-id=\"https:\/\/www.cibo.be\/nl\/\">Cibo<\/a> helpt bedrijven uit de lucht -en ruimtevaart, pharma -en voedingsindustrie om de best mogelijke finish te bekomen bij het verspanen van roestvrij staal. Stuk voor stuk zijn het klanten met specifieke eisen op vlak van afwerking.&nbsp;Om daaraan tegemoet te komen is er een jarenlange schuurexpertise en een breed gamma aan producten aanwezig.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-f4fa0b0\" data-block-id=\"f4fa0b0\"><style>.stk-f4fa0b0 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Het beheer van het erg&nbsp;<strong>uitgebreide productgamma<\/strong>&nbsp;en de zeer uitgebreide en&nbsp;<strong>diverse klantenportefeuille<\/strong>&nbsp;vergt bij CIBO wel wat energie. Alle&nbsp;<strong>data<\/strong>&nbsp;die gebruikt wordt in&nbsp;<strong><a href=\"https:\/\/catenacompany.be\/nl\/oplossingen\/contenttypes\/productgerelateerde-content\/\">catalogi en productfolders<\/a><\/strong>&nbsp;voor diverse klantsegmenten werd&nbsp;<strong>beheerd in een <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM (digital asset management) systeem<\/a><\/strong>.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-ac16514\" data-block-id=\"ac16514\"><style>.stk-ac16514 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Met de uitbreiding van de e-commerce activiteiten&nbsp;koos&nbsp;CIBO&nbsp;voor&nbsp;<strong>Akeneo PIM (product information management)<\/strong>. Zo kwam de vraag om te koppelen met het oude <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a>. Door&nbsp;<strong>met Bynder<\/strong>&nbsp;te werken was een&nbsp;<strong><a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/integratie-op-maat\/\">integratie<\/a> veel gemakkelijker<\/strong>&nbsp;te maken, genoot CIBO van de&nbsp;<strong>nieuwste technologie en ging de kost fors omlaag<\/strong>.<\/p><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-e6e027c\" data-v=\"4\" data-block-id=\"e6e027c\"><style>.stk-e6e027c {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-e6e027c-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-e6e027c-inner-blocks\">\n<figure class=\"wp-block-image has-custom-border\" data-bynder-id=\"AC6CA5BF-5E90-416C-AF9ED4F52A3F7027\"><img decoding=\"async\" src=\"https:\/\/media.catenacompany.be\/m\/3ef591f1edc9a393\/original\/visual-case-cibo-1.jpg\" alt=\"visual case cibo 1\" style=\"border-radius:20px\"\/><\/figure>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-171781f\" data-block-id=\"171781f\"><style>.stk-171781f {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">CIBO schuurschijf in actie<\/p><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-359fade stk-block-background\" data-block-id=\"359fade\"><style>.stk-359fade {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;}.stk-359fade:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-359fade-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}@media screen and (max-width:689px){.stk-359fade {margin-bottom:-155px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-359fade-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-d7dd781\" data-v=\"4\" data-block-id=\"d7dd781\"><style>.stk-d7dd781 {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-d7dd781-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-d7dd781-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-7d235d5\" id=\"grafische-content-uitdagingen\" data-block-id=\"7d235d5\"><h2 class=\"stk-block-heading__text\">DAM platform<\/h2><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-2e78635\" data-block-id=\"2e78635\"><style>.stk-2e78635 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Catena Company stelde een gloednieuw\u00a0<strong><a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a> platform<\/strong>\u00a0voor, dat\u00a0<strong>zowel een\u00a0PIM integratie\u00a0alsook een state-of-the-art <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a><\/strong>\u00a0omvat. <br>Daarmee sloeg CIBO meerdere vliegen in \u00e9\u00e9n klap!<\/p><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-35117ca stk-block-background\" data-block-id=\"35117ca\"><style>.stk-35117ca {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;}.stk-35117ca:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-35117ca-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}@media screen and (max-width:689px){.stk-35117ca {margin-bottom:-105px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-35117ca-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-f36b2d4\" data-v=\"4\" data-block-id=\"f36b2d4\"><style>.stk-f36b2d4 {align-self:center !important;margin-bottom:190px !important;}@media screen and (max-width:689px){.stk-f36b2d4 {margin-bottom:10px !important;}}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-f36b2d4-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-f36b2d4-inner-blocks\">\n<figure class=\"wp-block-image size-large has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-1-1024x1024.jpg\" alt=\"\" class=\"wp-image-2337\" style=\"border-radius:20px\" srcset=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-1-1024x1024.jpg 1024w, https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-1-300x300.jpg 300w, https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-1-150x150.jpg 150w, https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-1-768x768.jpg 768w, https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-1.jpg 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-stackable-spacer stk-block-spacer stk--no-padding stk-block stk-48f5521\" data-block-id=\"48f5521\"><style>.stk-48f5521 {height:50px !important;}<\/style><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-47ebd30\" data-block-id=\"47ebd30\"><style>.stk-47ebd30 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Met Bynder koos CIBO voor een&nbsp;<strong>moderne technologie<\/strong>, waarbij integratie met andere marcom stacks centraal staat. Zo vormt het uitwisselen van gegevens tussen de verschillende systemen zoals <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a>, PIM en bijvoorbeeld CMS maar ook de Adobe Creative Cloud geen enkel obstakel. Dit zorgt uiteraard voor een ge\u00efntegreerde digitale beleving.<\/p><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-3e3d172\" data-v=\"4\" data-block-id=\"3e3d172\"><style>.stk-3e3d172 {align-self:center !important;margin-bottom:115px !important;}@media screen and (max-width:689px){.stk-3e3d172 {margin-bottom:10px !important;}}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-3e3d172-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-3e3d172-inner-blocks\">\n<figure class=\"wp-block-image size-large has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-2-1024x1024.jpg\" alt=\"\" class=\"wp-image-2338\" style=\"border-radius:20px\" srcset=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-2-1024x1024.jpg 1024w, https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-2-300x300.jpg 300w, https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-2-150x150.jpg 150w, https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-2-768x768.jpg 768w, https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-2.jpg 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-stackable-spacer stk-block-spacer stk--no-padding stk-block stk-ffcc8a1\" data-block-id=\"ffcc8a1\"><style>.stk-ffcc8a1 {height:50px !important;}<\/style><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-183298d\" data-block-id=\"183298d\"><style>.stk-183298d {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Voor een organisatie zoals CIBO met vele sales mensen op de baan, is het bovendien een grote troef dat hun <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a> platform ook&nbsp;<strong>alle features bevat van een sales ondersteunend platform<\/strong>. De verkopers kunnen hun klanten dus meteen vanop hun tablet of laptop alle productinformatie bezorgen vanuit dezelfde toepassing als die waar de marketingmensen mee werken. CIBO spaarde hiermee op de koop toe de licentiekosten van nog een apart sales platform uit.<\/p><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-9cfef09\" data-v=\"4\" data-block-id=\"9cfef09\"><style>.stk-9cfef09 {align-self:center !important;}@media screen and (max-width:689px){.stk-9cfef09 {margin-bottom:10px !important;}}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-9cfef09-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-9cfef09-inner-blocks\">\n<figure class=\"wp-block-image size-large has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-3-1024x1024.jpg\" alt=\"\" class=\"wp-image-2339\" style=\"border-radius:20px\" srcset=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-3-1024x1024.jpg 1024w, https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-3-300x300.jpg 300w, https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-3-150x150.jpg 150w, https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-3-768x768.jpg 768w, https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/11\/cibo-3.jpg 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-stackable-spacer stk-block-spacer stk--no-padding stk-block stk-e616fd7\" data-block-id=\"e616fd7\"><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-d98c031\" data-block-id=\"d98c031\"><style>.stk-d98c031 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Niet onbelangrijk is de&nbsp;<strong>intu\u00eftieve user interface en de heerlijke gebruikservaring<\/strong>. Dit bleek&nbsp;een echte gamechanger, een verademing voor alle gebruikers bij CIBO, niet in het minst voor de jonge garde,&nbsp;die de effici\u00ebntie van het bestaande systeem kritisch in vraag stelde. De volledige vervanging van het oude <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a> in de nieuwe <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a> oplossing bood bovendien een gelegenheid om de taxonomie&nbsp;PIM\/<a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a> breed&nbsp;te herbekijken&nbsp;en met elkaar te laten samengaan. Alle data is nu veel logischer gestructureerd dan voorheen en dat maakt die data een pak waardevoller, simpelweg omdat ze veel toegankelijker is en optimaal benut kan worden. Merk daarbij op dat er geen enkele data verloren is gegaan in deze migratie!<\/p><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-c7ab426 stk-block-background\" data-block-id=\"c7ab426\"><style>.stk-c7ab426 {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;}.stk-c7ab426:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-c7ab426-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}@media screen and (max-width:689px){.stk-c7ab426 {margin-bottom:-105px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-c7ab426-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-87d98f1\" data-v=\"4\" data-block-id=\"87d98f1\"><style>.stk-87d98f1 {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-87d98f1-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-87d98f1-inner-blocks\">\n<figure class=\"wp-block-image has-custom-border\" data-bynder-id=\"09F67B5B-E304-4802-9205C2928DB70035\"><img decoding=\"async\" src=\"https:\/\/media.catenacompany.be\/m\/7203230ef37db08f\/original\/visual-case-cibo-2.jpg\" alt=\"visual case cibo 2\" style=\"border-radius:20px\"\/><\/figure>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-779db2b\" data-block-id=\"779db2b\"><style>.stk-779db2b {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">CIBO medewerker zoekt door het DAM systeem<\/p><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-fcc36da\" data-v=\"4\" data-block-id=\"fcc36da\"><style>.stk-fcc36da {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-fcc36da-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-fcc36da-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-b2ec2cd\" id=\"grafische-content-uitdagingen\" data-block-id=\"b2ec2cd\"><h2 class=\"stk-block-heading__text\">Toegejuicht door alle medewerkers<\/h2><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-0723ecf\" data-block-id=\"0723ecf\"><style>.stk-0723ecf {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Kortom, met hun moderne <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a> implementeert CIBO een marketing technology stack die vanaf dag \u00e9\u00e9n een<strong>&nbsp;breed draagvlak onder de werknemers<\/strong>&nbsp;cre\u00ebert.<\/p><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>De marketingmensen die vroeger moeizaam de juiste digital assets zochten in het oude <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a> werken nu spelenderwijs met de&nbsp;<strong>handige user interface<\/strong>.<\/li>\n\n\n\n<li>De sales mensen genieten van een feilloze gebruikservaring met&nbsp;<strong>snelle toegang tot de juiste en up-to-date productinformatie<\/strong>. Daardoor kunnen ze hun klanten nog vlotter bedienen en op hun beurt ook de ervaring van hun eigen klanten verbeteren.<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-ccebc59 stk-block-background\" data-block-id=\"ccebc59\"><style>.stk-ccebc59 {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;margin-bottom:-200px !important;}.stk-ccebc59:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-ccebc59-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-ccebc59-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-d42e790\" data-v=\"4\" data-block-id=\"d42e790\"><style>.stk-d42e790 {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-d42e790-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-d42e790-inner-blocks\">\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-2825482 stk-block-background\" data-block-id=\"2825482\"><style>.stk-2825482 {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;}.stk-2825482:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-2825482-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-2825482-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-2028934\" data-v=\"4\" data-block-id=\"2028934\"><style>.stk-2028934 {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-2028934-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-2028934-inner-blocks\">\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-19c8e6d\" data-block-id=\"19c8e6d\"><style>.stk-19c8e6d {border-style:solid !important;border-color:var(--theme-palette-color-3, #201D31) !important;border-top-width:0px !important;border-right-width:0px !important;border-bottom-width:0px !important;border-left-width:2px !important;padding-left:30px !important;margin-bottom:32px !important;}.stk-19c8e6d .stk-block-text__text{font-size:20px !important;}@media screen and (max-width:999px){.stk-19c8e6d .stk-block-text__text{font-size:20px !important;}}@media screen and (max-width:689px){.stk-19c8e6d .stk-block-text__text{font-size:18px !important;}}<\/style><p class=\"stk-block-text__text\">&#8220;Ik zie de jonge wolven in ons marketingteam opfleuren. De samenwerking met de sales is er ook sterk op verbeterd. Iedereen is gewoon beter gezind en dat maakt het werk veel gemakkelijker.&#8221; &#8211; Bart Strouven, Marketing Manager @ CIBO<\/p><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-3473d19 stk-block-background\" data-block-id=\"3473d19\"><style>.stk-3473d19 {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;}.stk-3473d19:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-3473d19-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}@media screen and (max-width:689px){.stk-3473d19 {margin-top:-110px !important;margin-bottom:-105px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-3473d19-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-354f47f\" data-v=\"4\" data-block-id=\"354f47f\"><style>.stk-354f47f {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-354f47f-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-354f47f-inner-blocks\">\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-0da66e3\" data-block-id=\"0da66e3\"><style>.stk-0da66e3 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Dat integratie tal van voordelen heeft, is ondertussen welbekend. Dat sales en marketing steeds nauwer met elkaar verweven geraken, <br>is voor de meeste organisaties stilaan ook een realiteit. Met het ontsluiten van data uit het <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a> naar andere platformen pakte CIBO <br>de integratie misschien op een minder conventionele manier aan, maar wel op een\u00a0<strong>uitermate effici\u00ebnte en organisatie-brede<\/strong>\u00a0manier. <br>CIBO integreerde als het ware de eigen organisatie en niet enkel de systemen waarin hun data circuleren.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-dbac492\" data-block-id=\"dbac492\"><style>.stk-dbac492 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\"><strong>Dergelijke integratietrajecten van <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a> en PIM, vertrekkende van de (vaak sterk onderbenutte) schat aan beschikbare digital assets, <\/strong><br><strong>zijn de absolute expertise van Catena Company.<\/strong><\/p><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-f5afd4d stk-block-background\" data-block-id=\"f5afd4d\"><style>.stk-f5afd4d {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;}.stk-f5afd4d:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-f5afd4d-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}@media screen and (max-width:689px){.stk-f5afd4d {margin-bottom:-155px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-f5afd4d-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-9162cb7\" data-v=\"4\" data-block-id=\"9162cb7\"><style>.stk-9162cb7 {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-9162cb7-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-9162cb7-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-f17f10e\" id=\"grafische-content-uitdagingen\" data-block-id=\"f17f10e\"><h2 class=\"stk-block-heading__text\">Belang van taxonomie<\/h2><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-03e6db1\" data-block-id=\"03e6db1\"><style>.stk-03e6db1 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">In de initi\u00eble fase hebben Bart Strouven (Marketing Manager CIBO) en Jan Van Sprengel (Workflow Specialist bij Catena Company) samen het&nbsp;<strong>stappenplan doorlopen<\/strong>&nbsp;om de <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a> portal op te zetten. Daarin werd ook meteen de&nbsp;<strong>implementatie van een correct taxonomie<\/strong>&nbsp;die 100% voldoet aan de vooropgestelde specificaties meegenomen. Ook met de training werd al vroeg gestart, zodat de <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a> manager&nbsp;<strong>zelfstandig<\/strong>&nbsp;de portal kon&nbsp;<strong>beheren<\/strong>.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-0e66320\" data-block-id=\"0e66320\"><style>.stk-0e66320 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Tijdens de migratie werden de&nbsp;<strong>assets en de bijhorende metadata uit de oude oplossing ondergebracht in de nieuwe <a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\">DAM<\/a> portal<\/strong>&nbsp;met bijhorende metadata hi\u00ebrarchie. Tijdens dit proces werd de aanwezigheid van oude, legacy bestandsformaten gedetecteerd, alsook ontbrekende assets. De betrokken klanten werden hiervan op de hoogte gesteld, zodat die de gepaste stappen konden ondernemen om tot een volledige en up-to-date database te komen.<\/p><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-1b49ea6\" data-v=\"4\" data-block-id=\"1b49ea6\"><style>.stk-1b49ea6 {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-1b49ea6-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-1b49ea6-inner-blocks\">\n<figure class=\"wp-block-image has-custom-border\" data-bynder-id=\"CCF9F819-400F-444D-B5EF962AC8519311\"><img decoding=\"async\" src=\"https:\/\/media.catenacompany.be\/m\/54cc64fec8c5f5e5\/original\/visual-case-cibo-3.jpg\" alt=\"visual case cibo 3\" style=\"border-radius:21px\"\/><\/figure>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-39540b7\" data-block-id=\"39540b7\"><style>.stk-39540b7 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">CIBO schuurschijf in actie<\/p><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-88fcd11 stk-block-background spotlight-container\" data-block-id=\"88fcd11\"><style>.stk-88fcd11 {background-color:var(--theme-palette-color-2, #97CCD9) !important;border-top-left-radius:40px !important;border-top-right-radius:40px !important;border-bottom-right-radius:40px !important;border-bottom-left-radius:40px !important;overflow:hidden !important;padding-top:160px !important;padding-right:64px !important;padding-bottom:160px !important;padding-left:64px !important;margin-bottom:160px !important;}.stk-88fcd11:before{background-color:var(--theme-palette-color-2, #97CCD9) !important;}@media screen and (max-width:999px){.stk-88fcd11 {padding-top:80px !important;padding-bottom:80px !important;margin-bottom:80px !important;}}@media screen and (max-width:689px){.stk-88fcd11 {padding-top:40px !important;padding-right:40px !important;padding-bottom:40px !important;padding-left:40px !important;margin-bottom:40px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-88fcd11-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-fd893e2\" data-v=\"4\" data-block-id=\"fd893e2\"><style>.stk-fd893e2 {align-self:center !important;}.stk-fd893e2-inner-blocks{align-items:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-fd893e2-container stk--no-background stk--no-padding\"><div class=\"has-text-align-center stk--column-flex stk-block-content stk-inner-blocks stk-fd893e2-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-d374629\" id=\"win-the-br-battle-of-the-brands\" data-block-id=\"d374629\"><style>.stk-d374629 {max-width:800px !important;min-width:auto !important;}.stk-d374629 .stk-block-heading__text{font-size:64px !important;}@media screen and (max-width:999px){.stk-d374629 .stk-block-heading__text{font-size:50px !important;}}@media screen and (max-width:689px){.stk-d374629 .stk-block-heading__text{font-size:32px !important;}}<\/style><h3 class=\"stk-block-heading__text has-text-align-center\">Win the <br>battle of the brands<\/h3><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-18a3625\" data-block-id=\"18a3625\"><style>.stk-18a3625 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Start met visuele content automation<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-3e5c9e8\" data-block-id=\"3e5c9e8\"><style>.stk-3e5c9e8 .stk-inner-blocks{column-gap:16px !important;}@media screen and (max-width:689px){.stk-3e5c9e8 {max-width:100% !important;min-width:auto !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-0660e99\" data-block-id=\"0660e99\"><style>.stk-0660e99 {transition-duration:0.2s !important;--stk-transition-duration:0.2s !important;transition-timing-function:ease-out !important;flex:1 0 var(--stk-button-group-flex-wrap, 0) !important;}.stk-0660e99:hover{transform:translateY(-4px) !important;}.stk-0660e99 , .stk-0660e99 .stk-button{width:100% !important;}.stk-0660e99 .stk-button{min-height:48px !important;padding-right:20px !important;padding-left:20px !important;border-top-left-radius:8px !important;border-top-right-radius:8px !important;border-bottom-right-radius:8px !important;border-bottom-left-radius:8px !important;}.stk-0660e99 .stk-button__inner-text{font-weight:600 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/catenacompany.be\/nl\/content-scan\/\"><span class=\"stk-button__inner-text\">Vraag een content scan aan<\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-675cfa2\" data-block-id=\"675cfa2\"><style>.stk-675cfa2 {transition-duration:0.2s !important;--stk-transition-duration:0.2s !important;transition-timing-function:ease-out !important;flex:1 0 var(--stk-button-group-flex-wrap, 0) !important;}.stk-675cfa2:hover{transform:translateY(-4px) !important;}.stk-675cfa2 , .stk-675cfa2 .stk-button{width:100% !important;}.stk-675cfa2 .stk-button{min-height:48px !important;padding-right:20px !important;padding-left:20px !important;background:var(--theme-palette-color-8, #ffffff) !important;border-top-left-radius:8px !important;border-top-right-radius:8px !important;border-bottom-right-radius:8px !important;border-bottom-left-radius:8px !important;}.stk-675cfa2 .stk-button__inner-text{color:var(--theme-palette-color-3, #201D31) !important;font-weight:600 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/catenacompany.be\/nl\/contact\/\"><span class=\"has-text-color stk-button__inner-text\">Contacteer ons<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-5969801\" id=\"deze-cases-zullen-je-wellicht-ook-interesseren\" data-block-id=\"5969801\"><style>.stk-5969801 {margin-bottom:64px !important;}<\/style><h2 class=\"stk-block-heading__text has-text-align-center\">Deze cases zullen je wellicht ook interesseren<\/h2><\/div>\n\n\n    <div class=\"related-block\">\n        <div id=\"block_81c95705dae700be3fad5537a1bac3b3\" class=\"related-block-grid \" style=\"--columns:2; --gap:8px;\">\n                                            <div class=\"related-block-item cardstyle-  has-white-background-color\">\n                    <div class=\"related-block-item-image\">\n                        <a href=\"https:\/\/catenacompany.be\/nl\/case\/lannoo-migreert-een-miljoen-assets-naar-bynder-dam\/\" title=\"Meer over: Lannoo migreert een miljoen assets naar Bynder DAM\"><img decoding=\"async\" src=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/09\/resize20HD-visual20case20lannoo202.jpg\" alt=\"Lannoo migreert een miljoen assets naar Bynder DAM\"><\/a>\n                    <\/div>\n                                        <h3><a href=\"https:\/\/catenacompany.be\/nl\/case\/lannoo-migreert-een-miljoen-assets-naar-bynder-dam\/\" title=\"Meer over: Lannoo migreert een miljoen assets naar Bynder DAM\">Lannoo migreert een miljoen assets naar Bynder DAM<\/a><\/h3>\n                                        <div class=\"related-block-item-content\">\n                        Lannoo migreert bijna een miljoen assets van een verouderd systeem naar het Bynder DAM-platform met hulp van Catena Company. De migratie verliep naadloos en de bestaande metadata werd geautomatiseerd overgezet.                    <\/div>\n                                        <div class=\"related-block-item-more\">\n                        <a href=\"https:\/\/catenacompany.be\/nl\/case\/lannoo-migreert-een-miljoen-assets-naar-bynder-dam\/\" title=\"Meer over: Lannoo migreert een miljoen assets naar Bynder DAM\">\n                            Lees meer \n                            <svg class=\"icon\" width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                <path d=\"M8.78268 6.66674H1.33268C1.14379 6.66674 0.98546 6.60285 0.857682 6.47507C0.729905 6.3473 0.666016 6.18896 0.666016 6.00007C0.666016 5.81118 0.729905 5.65285 0.857682 5.52507C0.98546 5.39729 1.14379 5.33341 1.33268 5.33341H8.78268L5.51602 2.06674C5.38268 1.93341 5.31879 1.77785 5.32435 1.60007C5.3299 1.4223 5.39935 1.26674 5.53268 1.13341C5.66602 1.01118 5.82157 0.947295 5.99935 0.94174C6.17713 0.936184 6.33268 1.00007 6.46602 1.13341L10.866 5.53341C10.9327 5.60007 10.9799 5.6723 11.0077 5.75007C11.0355 5.82785 11.0493 5.91118 11.0493 6.00007C11.0493 6.08896 11.0355 6.1723 11.0077 6.25007C10.9799 6.32785 10.9327 6.40007 10.866 6.46674L6.46602 10.8667C6.34379 10.989 6.19102 11.0501 6.00768 11.0501C5.82435 11.0501 5.66602 10.989 5.53268 10.8667C5.39935 10.7334 5.33268 10.5751 5.33268 10.3917C5.33268 10.2084 5.39935 10.0501 5.53268 9.91674L8.78268 6.66674Z\"\/>\n                            <\/svg>                            \n                        <\/a>\n                    <\/div>\n                <\/div>\n                                            <div class=\"related-block-item cardstyle-  has-white-background-color\">\n                    <div class=\"related-block-item-image\">\n                        <a href=\"https:\/\/catenacompany.be\/nl\/case\/hillewaere-groep-beheert-content-explosion-met-dam-oplossing\/\" title=\"Meer over: Hillewaere Groep beheert content explosion met DAM-oplossing\"><img decoding=\"async\" src=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2021\/11\/visual-case-hillewaere-1-1.jpg\" alt=\"Hillewaere Groep beheert content explosion met DAM-oplossing\"><\/a>\n                    <\/div>\n                                        <h3><a href=\"https:\/\/catenacompany.be\/nl\/case\/hillewaere-groep-beheert-content-explosion-met-dam-oplossing\/\" title=\"Meer over: Hillewaere Groep beheert content explosion met DAM-oplossing\">Hillewaere Groep beheert content explosion met DAM-oplossing<\/a><\/h3>\n                                        <div class=\"related-block-item-content\">\n                        Hillewaere werd geconfronteerd met een content explosion. Het beheren en delen van foto\u2019s van panden vergden steeds meer tijd en maar al te vaak werden bestanden per ongeluk verwijderd. Ze vonden een oplossing in workflow automation.                    <\/div>\n                                        <div class=\"related-block-item-more\">\n                        <a href=\"https:\/\/catenacompany.be\/nl\/case\/hillewaere-groep-beheert-content-explosion-met-dam-oplossing\/\" title=\"Meer over: Hillewaere Groep beheert content explosion met DAM-oplossing\">\n                            Lees meer \n                            <svg class=\"icon\" width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                <path d=\"M8.78268 6.66674H1.33268C1.14379 6.66674 0.98546 6.60285 0.857682 6.47507C0.729905 6.3473 0.666016 6.18896 0.666016 6.00007C0.666016 5.81118 0.729905 5.65285 0.857682 5.52507C0.98546 5.39729 1.14379 5.33341 1.33268 5.33341H8.78268L5.51602 2.06674C5.38268 1.93341 5.31879 1.77785 5.32435 1.60007C5.3299 1.4223 5.39935 1.26674 5.53268 1.13341C5.66602 1.01118 5.82157 0.947295 5.99935 0.94174C6.17713 0.936184 6.33268 1.00007 6.46602 1.13341L10.866 5.53341C10.9327 5.60007 10.9799 5.6723 11.0077 5.75007C11.0355 5.82785 11.0493 5.91118 11.0493 6.00007C11.0493 6.08896 11.0355 6.1723 11.0077 6.25007C10.9799 6.32785 10.9327 6.40007 10.866 6.46674L6.46602 10.8667C6.34379 10.989 6.19102 11.0501 6.00768 11.0501C5.82435 11.0501 5.66602 10.989 5.53268 10.8667C5.39935 10.7334 5.33268 10.5751 5.33268 10.3917C5.33268 10.2084 5.39935 10.0501 5.53268 9.91674L8.78268 6.66674Z\"\/>\n                            <\/svg>                            \n                        <\/a>\n                    <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n\n\n\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-fa20b83\" id=\"deze-blogs-zullen-je-wellicht-ook-interesseren\" data-block-id=\"fa20b83\"><style>.stk-fa20b83 {margin-bottom:64px !important;}<\/style><h2 class=\"stk-block-heading__text has-text-align-center\">Deze blogs zullen je wellicht ook interesseren<\/h2><\/div>\n\n\n    <div class=\"related-block\">\n        <div id=\"block_9ff67ab2d0d217567de07de85c6deb28\" class=\"related-block-grid \" style=\"--columns:2; --gap:8px;\">\n                                            <div class=\"related-block-item cardstyle-  has-white-background-color\">\n                    <div class=\"related-block-item-image\">\n                        <a href=\"https:\/\/catenacompany.be\/nl\/blog\/waarom-technologie-pas-werkt-als-mensen-ermee-aan-de-slag-kunnen\/\" title=\"Meer over: Waarom technologie pas werkt als mensen ermee aan de slag kunnen\u00a0\"><img decoding=\"async\" src=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2025\/06\/blog-2026.png\" alt=\"Waarom technologie pas werkt als mensen ermee aan de slag kunnen\u00a0\"><\/a>\n                    <\/div>\n                                        <div class=\"related-block-item-date\">\n                        10 december 2025                    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6.18896 0.666016 6.00007C0.666016 5.81118 0.729905 5.65285 0.857682 5.52507C0.98546 5.39729 1.14379 5.33341 1.33268 5.33341H8.78268L5.51602 2.06674C5.38268 1.93341 5.31879 1.77785 5.32435 1.60007C5.3299 1.4223 5.39935 1.26674 5.53268 1.13341C5.66602 1.01118 5.82157 0.947295 5.99935 0.94174C6.17713 0.936184 6.33268 1.00007 6.46602 1.13341L10.866 5.53341C10.9327 5.60007 10.9799 5.6723 11.0077 5.75007C11.0355 5.82785 11.0493 5.91118 11.0493 6.00007C11.0493 6.08896 11.0355 6.1723 11.0077 6.25007C10.9799 6.32785 10.9327 6.40007 10.866 6.46674L6.46602 10.8667C6.34379 10.989 6.19102 11.0501 6.00768 11.0501C5.82435 11.0501 5.66602 10.989 5.53268 10.8667C5.39935 10.7334 5.33268 10.5751 5.33268 10.3917C5.33268 10.2084 5.39935 10.0501 5.53268 9.91674L8.78268 6.66674Z\"\/>\n                            <\/svg>                            \n                        <\/a>\n                    <\/div>\n                <\/div>\n                                            <div class=\"related-block-item cardstyle-  has-white-background-color\">\n                    <div class=\"related-block-item-image\">\n                        <a href=\"https:\/\/catenacompany.be\/nl\/blog\/last-minute-sales-zonder-chaos-zo-bereid-je-je-marketingteam-optimaal-voor\/\" title=\"Meer over: Last-minute sales zonder chaos: Zo bereid je je marketingteam optimaal voor\"><img decoding=\"async\" src=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2025\/05\/last-minute-sales.png\" alt=\"Last-minute sales zonder chaos: Zo bereid je je marketingteam optimaal voor\"><\/a>\n                    <\/div>\n                                        <div class=\"related-block-item-date\">\n                        7 juli 2025                    <\/div>\n                                        <h3><a href=\"https:\/\/catenacompany.be\/nl\/blog\/last-minute-sales-zonder-chaos-zo-bereid-je-je-marketingteam-optimaal-voor\/\" title=\"Meer over: Last-minute sales zonder chaos: Zo bereid je je marketingteam optimaal voor\">Last-minute sales zonder chaos: Zo bereid je je marketingteam optimaal voor<\/a><\/h3>\n                                        <div class=\"related-block-item-more\">\n                        <a href=\"https:\/\/catenacompany.be\/nl\/blog\/last-minute-sales-zonder-chaos-zo-bereid-je-je-marketingteam-optimaal-voor\/\" title=\"Meer over: Last-minute sales zonder chaos: Zo bereid je je marketingteam optimaal voor\">\n                            Lees meer \n                            <svg class=\"icon\" width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                <path d=\"M8.78268 6.66674H1.33268C1.14379 6.66674 0.98546 6.60285 0.857682 6.47507C0.729905 6.3473 0.666016 6.18896 0.666016 6.00007C0.666016 5.81118 0.729905 5.65285 0.857682 5.52507C0.98546 5.39729 1.14379 5.33341 1.33268 5.33341H8.78268L5.51602 2.06674C5.38268 1.93341 5.31879 1.77785 5.32435 1.60007C5.3299 1.4223 5.39935 1.26674 5.53268 1.13341C5.66602 1.01118 5.82157 0.947295 5.99935 0.94174C6.17713 0.936184 6.33268 1.00007 6.46602 1.13341L10.866 5.53341C10.9327 5.60007 10.9799 5.6723 11.0077 5.75007C11.0355 5.82785 11.0493 5.91118 11.0493 6.00007C11.0493 6.08896 11.0355 6.1723 11.0077 6.25007C10.9799 6.32785 10.9327 6.40007 10.866 6.46674L6.46602 10.8667C6.34379 10.989 6.19102 11.0501 6.00768 11.0501C5.82435 11.0501 5.66602 10.989 5.53268 10.8667C5.39935 10.7334 5.33268 10.5751 5.33268 10.3917C5.33268 10.2084 5.39935 10.0501 5.53268 9.91674L8.78268 6.66674Z\"\/>\n                            <\/svg>                            \n                        <\/a>\n                    <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Met de uitbreiding van de e-commerce activiteiten koos CIBO voor Akeneo PIM (product information management). Zo kwam de vraag om te koppelen met het oude DAM. Door met een nieuwe DAM te werken was een integratie veel gemakkelijker te maken, genoot CIBO van de nieuwste technologie en ging de kost fors omlaag.<\/p>\n","protected":false},"featured_media":5642,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[25,6,9],"class_list":["post-2336","case","type-case","status-publish","has-post-thumbnail","hentry","tag-content-management","tag-dam","tag-productie-retail"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CIBO ontsluit marketing content met DAM - Catena Company<\/title>\n<meta name=\"description\" content=\"CIBO koos voor Akeneo PIM en integreerde het met een nieuwe DAM, wat de kosten verlaagde en toegang tot de nieuwste technologie bood.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/catenacompany.be\/nl\/case\/cibo-ontsluit-marketing-content-met-dam\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CIBO ontsluit marketing content met DAM - Catena Company\" \/>\n<meta property=\"og:description\" content=\"CIBO koos voor Akeneo PIM en integreerde het met een nieuwe DAM, wat de kosten verlaagde en toegang tot de nieuwste technologie bood.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/catenacompany.be\/nl\/case\/cibo-ontsluit-marketing-content-met-dam\/\" \/>\n<meta property=\"og:site_name\" content=\"Catena Company\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/catenacompany\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-02T07:49:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2022\/01\/visual-case-cibo-1-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/catenacompany.be\\\/nl\\\/case\\\/cibo-ontsluit-marketing-content-met-dam\\\/\",\"url\":\"https:\\\/\\\/catenacompany.be\\\/nl\\\/case\\\/cibo-ontsluit-marketing-content-met-dam\\\/\",\"name\":\"CIBO ontsluit marketing content met DAM - 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