{"id":347,"date":"2024-01-22T11:26:00","date_gmt":"2024-01-22T10:26:00","guid":{"rendered":"https:\/\/catenacompany.be\/?post_type=case&#038;p=347"},"modified":"2025-05-02T09:32:45","modified_gmt":"2025-05-02T07:32:45","slug":"hoe-slim-mediabeheer-tot-optimale-oogst-leidt-de-rol-van-dam-bij-dcm","status":"publish","type":"case","link":"https:\/\/catenacompany.be\/nl\/case\/hoe-slim-mediabeheer-tot-optimale-oogst-leidt-de-rol-van-dam-bij-dcm\/","title":{"rendered":"Hoe slim mediabeheer tot optimale oogst leidt: de rol van DAM bij DCM"},"content":{"rendered":"\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-ed60b92 stk-block-background\" data-block-id=\"ed60b92\"><style>.stk-ed60b92 {background-color:var(--theme-palette-color-8, #ffffff) !important;border-top-left-radius:40px !important;border-top-right-radius:40px !important;border-bottom-right-radius:40px !important;border-bottom-left-radius:40px !important;overflow:hidden !important;padding-top:160px !important;padding-bottom:160px !important;margin-bottom:160px !important;}.stk-ed60b92:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-ed60b92-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;}@media screen and (max-width:999px){.stk-ed60b92 {padding-top:80px !important;padding-bottom:80px !important;}}@media screen and (max-width:689px){.stk-ed60b92 {margin-bottom:80px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-ed60b92-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-7eb40ad\" data-v=\"4\" data-block-id=\"7eb40ad\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-7eb40ad-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-7eb40ad-inner-blocks\">\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-ecbcbf3 stk-block-background\" data-block-id=\"ecbcbf3\"><style>.stk-ecbcbf3 {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;}.stk-ecbcbf3:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-ecbcbf3-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}@media screen and (max-width:689px){.stk-ecbcbf3 {margin-bottom:-105px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-ecbcbf3-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-4bde940\" data-v=\"4\" data-block-id=\"4bde940\"><style>.stk-4bde940 {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-4bde940-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-4bde940-inner-blocks\">\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-1aa06c4\" data-block-id=\"1aa06c4\"><style>.stk-1aa06c4 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\"><a href=\"https:\/\/dcm-info.be\/nl\/hobby\" target=\"_blank\" rel=\"noreferrer noopener\">De Ceuster Meststoffen<\/a>\u00a0klinkt bij iedereen met groene vingers bekend in de oren. <br>De internationale speler had te kampen met verouderde technologie. <br>Sfeerbeelden die genomen zijn door hun eigen fotograaf, en die de kern van al hun marketingcampagnes zijn, waren moeilijk terug te vinden. <br>De correcte productafbeeldingen voorzien werd een complexere taak en het verouderd systeem had weinig doorgroeimogelijkheden. <br>Samen met Catena Company hebben ze de overstap gemaakt naar een nieuw\u00a0<a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\" target=\"_blank\" rel=\"noreferrer noopener\">DAM-systeem<\/a>. <br>Hiervoor kwam Lannoo bij Catena Company aankloppen.<\/p><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-f9ad8fa stk-block-background\" data-block-id=\"f9ad8fa\"><style>.stk-f9ad8fa {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;}.stk-f9ad8fa:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-f9ad8fa-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}@media screen and (max-width:689px){.stk-f9ad8fa {margin-bottom:-105px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-f9ad8fa-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-0e5f22b\" data-v=\"4\" data-block-id=\"0e5f22b\"><style>.stk-0e5f22b {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-0e5f22b-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-0e5f22b-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-4806da8\" id=\"grafische-content-soorten\" data-block-id=\"4806da8\"><h2 class=\"stk-block-heading__text\">Een verouderd systeem zonder doorgroeimogelijkheden<\/h2><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-12800ed\" data-block-id=\"12800ed\"><style>.stk-12800ed {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Het toenmalig beheer van foto en video content was&nbsp;<strong>complex<\/strong>,&nbsp;<strong>gedecentraliseerd<\/strong>&nbsp;en had&nbsp;<strong>geen<\/strong>&nbsp;<strong>enkele<\/strong>&nbsp;<strong>connectie<\/strong>&nbsp;met&nbsp;<strong>externe<\/strong>&nbsp;<strong>systemen<\/strong>. Dit zorgde ervoor dat het terugvinden van assets een tijdrovende bezigheid was. Niet wat je verwacht van&nbsp;<a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\" target=\"_blank\" rel=\"noreferrer noopener\">DAM technologie<\/a>. Als technologie niet mee evolueert met de bedrijfsactiviteiten is deze snel&nbsp;<strong>verouderd<\/strong>, vooral de&nbsp;<strong>gebruiksvriendelijkheid<\/strong>&nbsp;<strong>liet<\/strong>&nbsp;<strong>echt<\/strong>&nbsp;<strong>te<\/strong>&nbsp;<strong>wensen<\/strong>&nbsp;<strong>over<\/strong>. Met een toekomstgerichte visie gingen ze op zoek naar een nieuw systeem dat zowel gebruiksvriendelijk als future proof moest zijn.&nbsp;<\/p><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-e6e027c\" data-v=\"4\" data-block-id=\"e6e027c\"><style>.stk-e6e027c {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-e6e027c-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-e6e027c-inner-blocks\">\n<figure class=\"wp-block-image has-custom-border\" data-bynder-id=\"63AE45F7-2E9C-4997-B062A29B7675CF01\"><img decoding=\"async\" src=\"https:\/\/media.catenacompany.be\/m\/32a218a94c14002d\/original\/visual-case-dcm-1.jpg\" alt=\"visual case dcm 1\" style=\"border-radius:20px\"\/><\/figure>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-359fade stk-block-background\" data-block-id=\"359fade\"><style>.stk-359fade {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;}.stk-359fade:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-359fade-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}@media screen and (max-width:689px){.stk-359fade {margin-bottom:-155px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-359fade-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-1fecc10\" data-v=\"4\" data-block-id=\"1fecc10\"><style>.stk-1fecc10 {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-1fecc10-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-1fecc10-inner-blocks\">\n<figure class=\"wp-block-image has-custom-border\" data-bynder-id=\"E81B46C0-0757-4581-B5906A99B4F93A12\"><img decoding=\"async\" src=\"https:\/\/media.catenacompany.be\/m\/6ee8b34c5584cef2\/original\/visual-case-dcm-2.jpg\" alt=\"visual case dcm 2\" style=\"border-radius:20px\"\/><\/figure>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-d7dd781\" data-v=\"4\" data-block-id=\"d7dd781\"><style>.stk-d7dd781 {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-d7dd781-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-d7dd781-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-a876a01\" id=\"grafische-content-uitdagingen\" data-block-id=\"a876a01\"><h2 class=\"stk-block-heading__text\">Samen richting de toekomst<\/h2><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-42aa42e\" data-block-id=\"42aa42e\"><style>.stk-42aa42e {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Het grote voordeel van&nbsp;<a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>hun nieuw DAM-systeem<\/strong><\/a>&nbsp;is de&nbsp;<strong>gebruiksvriendelijke<\/strong>&nbsp;<strong>interface<\/strong>. Dit maakt het voor iedereen binnen de organisatie makkelijker om sneller wegwijs te raken en alles onmiddellijk terug te vinden. Door het gebruik van metadata kan er binnen de bestaande assets snel gezocht worden. Het automatisch genereren van&nbsp;<strong>metadata<\/strong>&nbsp;via&nbsp;<strong>AI<\/strong>&nbsp;is een welgekomen evolutie. Het goed uitdenken van&nbsp;<strong>filters en taxonomie<\/strong>, brengt een zoekopdracht in enkele klikken tot een goed einde. Een veel effici\u00ebntere werkwijze dan het voormalig mappensysteem.<\/p><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-fa024d7 stk-block-background\" data-block-id=\"fa024d7\"><style>.stk-fa024d7 {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;}.stk-fa024d7:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-fa024d7-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}@media screen and (max-width:689px){.stk-fa024d7 {margin-bottom:-105px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-fa024d7-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-d0c83d6\" data-v=\"4\" data-block-id=\"d0c83d6\"><style>.stk-d0c83d6 {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-d0c83d6-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-d0c83d6-inner-blocks\">\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-48ce920\" data-block-id=\"48ce920\"><style>.stk-48ce920 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Daarnaast was het voor DCM van uiterst belang dat het nieuwe systeem mee aansluit op hun toekomstvisie. Doordat&nbsp;<a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\" target=\"_blank\" rel=\"noreferrer noopener\">DAM<\/a>&nbsp;een&nbsp;<strong>cloudoplossing<\/strong>&nbsp;is, zijn er nu meer&nbsp;<strong>doorgroei- en integratiemogelijkheden<\/strong>. Zo zal de&nbsp;<a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\" target=\"_blank\" rel=\"noreferrer noopener\">DAM<\/a>&nbsp;binnenkort naadloos samenwerken met de productgegevens die opgeslagen zitten in de&nbsp;<strong>Akeneo<\/strong>&nbsp;<strong>PIM<\/strong>.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-66248f8\" data-block-id=\"66248f8\"><style>.stk-66248f8 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Ten slotte is het delen van marketing assets met externen vereenvoudigt door de ingebouwde&nbsp;<strong>WeTransfer<\/strong>&nbsp;<strong>mogelijkheid<\/strong>&nbsp;van&nbsp;<a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\" target=\"_blank\" rel=\"noreferrer noopener\">een moderne DAM<\/a>. Het handig gebruik van&nbsp;<strong>collecties<\/strong>, wat een selectie van assets is voor een bepaalde klant of doelgroep, maakt het samenwerken super gemakkelijk en effici\u00ebnt.<\/p><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-b92056d\" data-v=\"4\" data-block-id=\"b92056d\"><style>.stk-b92056d {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-b92056d-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-b92056d-inner-blocks\">\n<figure class=\"wp-block-image has-custom-border\" data-bynder-id=\"5221CFAF-235E-4FF7-B45A4FC4B86EB0DE\"><img decoding=\"async\" src=\"https:\/\/media.catenacompany.be\/m\/13997fc45460189a\/original\/visual-case-dcm-3.jpg\" alt=\"visual case dcm 3\" style=\"border-radius:20px\"\/><\/figure>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-c057a36 stk-block-background\" data-block-id=\"c057a36\"><style>.stk-c057a36 {background-color:var(--theme-palette-color-8, #ffffff) !important;overflow:hidden !important;padding-top:0px !important;padding-right:0px !important;padding-bottom:160px !important;padding-left:0px !important;}.stk-c057a36:before{background-color:var(--theme-palette-color-8, #ffffff) !important;}.stk-c057a36-column{--stk-columns-spacing:0px !important;--stk-column-gap:80px !important;row-gap:40px !important;}@media screen and (max-width:689px){.stk-c057a36 {margin-bottom:-155px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-c057a36-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-4daee5f\" data-v=\"4\" data-block-id=\"4daee5f\"><style>.stk-4daee5f {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-4daee5f-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-4daee5f-inner-blocks\">\n<figure class=\"wp-block-image has-custom-border\" data-bynder-id=\"21298BD4-BD55-46E8-85B98B9F63360810\"><img decoding=\"async\" src=\"https:\/\/media.catenacompany.be\/m\/34dc9f2e64e6e72c\/original\/visual-case-dcm-4.jpg\" alt=\"visual case dcm 4\" style=\"border-radius:20px\"\/><\/figure>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-9ceefd4\" data-v=\"4\" data-block-id=\"9ceefd4\"><style>.stk-9ceefd4 {align-self:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-9ceefd4-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-9ceefd4-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-18e5095\" id=\"grafische-content-soorten\" data-block-id=\"18e5095\"><h2 class=\"stk-block-heading__text\">Een feilloze overstap naar een nieuwe DAM<\/h2><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-92ef850\" data-block-id=\"92ef850\"><style>.stk-92ef850 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">De overstap maken naar een nieuw&nbsp;<a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\" target=\"_blank\" rel=\"noreferrer noopener\">DAM-systeem<\/a>&nbsp;brengt veel onzekerheden met zich mee. Catena Company zorgde ervoor dat de migratie van het oude platform naar&nbsp;<a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\" target=\"_blank\" rel=\"noreferrer noopener\">hun nieuwe DAM<\/a>&nbsp;feilloos is verlopen. In samenwerking met het team van DCM is het platform naar de wensen van de klant ingericht. De branding, taxonomie, afgeleiden, metadata zijn conform de gebruikte business cases.&nbsp;<a href=\"https:\/\/catenacompany.be\/nl\/technologieen\/dam\/\" target=\"_blank\" rel=\"noreferrer noopener\">DAM<\/a>&nbsp;is nu de&nbsp;<strong>single<\/strong>&nbsp;<strong>source<\/strong>&nbsp;<strong>of<\/strong>&nbsp;<strong>truth<\/strong>&nbsp;voor alle media assets en past zo perfect binnen de online architectuur visie van De Ceuster Meststoffen. &nbsp;<\/p><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-88fcd11 stk-block-background spotlight-container\" data-block-id=\"88fcd11\"><style>.stk-88fcd11 {background-color:var(--theme-palette-color-2, #97CCD9) !important;border-top-left-radius:40px !important;border-top-right-radius:40px !important;border-bottom-right-radius:40px !important;border-bottom-left-radius:40px !important;overflow:hidden !important;padding-top:160px !important;padding-right:64px !important;padding-bottom:160px !important;padding-left:64px !important;margin-bottom:160px !important;}.stk-88fcd11:before{background-color:var(--theme-palette-color-2, #97CCD9) !important;}@media screen and (max-width:999px){.stk-88fcd11 {padding-top:80px !important;padding-bottom:80px !important;margin-bottom:80px !important;}}@media screen and (max-width:689px){.stk-88fcd11 {padding-top:40px !important;padding-right:40px !important;padding-bottom:40px !important;padding-left:40px !important;margin-bottom:40px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-88fcd11-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-fd893e2\" data-v=\"4\" data-block-id=\"fd893e2\"><style>.stk-fd893e2 {align-self:center !important;}.stk-fd893e2-inner-blocks{align-items:center !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-fd893e2-container stk--no-background stk--no-padding\"><div class=\"has-text-align-center stk--column-flex stk-block-content stk-inner-blocks stk-fd893e2-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-d374629\" id=\"win-the-br-battle-of-the-brands\" data-block-id=\"d374629\"><style>.stk-d374629 {max-width:800px !important;min-width:auto !important;}.stk-d374629 .stk-block-heading__text{font-size:64px !important;}@media screen and (max-width:999px){.stk-d374629 .stk-block-heading__text{font-size:50px !important;}}@media screen and (max-width:689px){.stk-d374629 .stk-block-heading__text{font-size:32px !important;}}<\/style><h3 class=\"stk-block-heading__text has-text-align-center\">Win the <br>battle of the brands<\/h3><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-18a3625\" data-block-id=\"18a3625\"><style>.stk-18a3625 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Start met visuele content automation<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-3e5c9e8\" data-block-id=\"3e5c9e8\"><style>.stk-3e5c9e8 .stk-inner-blocks{column-gap:16px !important;}@media screen and (max-width:689px){.stk-3e5c9e8 {max-width:100% !important;min-width:auto !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-0660e99\" data-block-id=\"0660e99\"><style>.stk-0660e99 {transition-duration:0.2s !important;--stk-transition-duration:0.2s !important;transition-timing-function:ease-out !important;flex:1 0 var(--stk-button-group-flex-wrap, 0) !important;}.stk-0660e99:hover{transform:translateY(-4px) !important;}.stk-0660e99 , .stk-0660e99 .stk-button{width:100% !important;}.stk-0660e99 .stk-button{min-height:48px !important;padding-right:20px !important;padding-left:20px !important;border-top-left-radius:8px !important;border-top-right-radius:8px !important;border-bottom-right-radius:8px !important;border-bottom-left-radius:8px !important;}.stk-0660e99 .stk-button__inner-text{font-weight:600 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/catenacompany.be\/nl\/content-scan\/\"><span class=\"stk-button__inner-text\">Vraag een content scan aan<\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-675cfa2\" data-block-id=\"675cfa2\"><style>.stk-675cfa2 {transition-duration:0.2s !important;--stk-transition-duration:0.2s !important;transition-timing-function:ease-out !important;flex:1 0 var(--stk-button-group-flex-wrap, 0) !important;}.stk-675cfa2:hover{transform:translateY(-4px) !important;}.stk-675cfa2 , .stk-675cfa2 .stk-button{width:100% !important;}.stk-675cfa2 .stk-button{min-height:48px !important;padding-right:20px !important;padding-left:20px !important;background:var(--theme-palette-color-8, #ffffff) !important;border-top-left-radius:8px !important;border-top-right-radius:8px !important;border-bottom-right-radius:8px !important;border-bottom-left-radius:8px !important;}.stk-675cfa2 .stk-button__inner-text{color:var(--theme-palette-color-3, #201D31) !important;font-weight:600 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/catenacompany.be\/nl\/contact\/\"><span class=\"has-text-color stk-button__inner-text\">Contacteer ons<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-5969801\" id=\"deze-cases-zullen-je-wellicht-ook-interesseren\" data-block-id=\"5969801\"><style>.stk-5969801 {margin-bottom:64px !important;}<\/style><h2 class=\"stk-block-heading__text has-text-align-center\">Deze cases zullen je wellicht ook interesseren<\/h2><\/div>\n\n\n    <div class=\"related-block\">\n        <div id=\"block_6d37cbf7274e6c2439b88a1ff02389f4\" class=\"related-block-grid \" style=\"--columns:2; --gap:8px;\">\n                                            <div class=\"related-block-item cardstyle-  has-white-background-color\">\n                    <div class=\"related-block-item-image\">\n                        <a href=\"https:\/\/catenacompany.be\/nl\/case\/cibo-ontsluit-marketing-content-met-dam\/\" title=\"Meer over: CIBO ontsluit marketing content met DAM\"><img decoding=\"async\" src=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2022\/01\/visual-case-cibo-1-1.jpg\" alt=\"CIBO ontsluit marketing content met DAM\"><\/a>\n                    <\/div>\n                                        <h3><a href=\"https:\/\/catenacompany.be\/nl\/case\/cibo-ontsluit-marketing-content-met-dam\/\" title=\"Meer over: CIBO ontsluit marketing content met DAM\">CIBO ontsluit marketing content met DAM<\/a><\/h3>\n                                        <div class=\"related-block-item-content\">\n                        Met de uitbreiding van de e-commerce activiteiten koos CIBO voor Akeneo PIM (product information management). Zo kwam de vraag om te koppelen met het oude DAM. Door met een nieuwe DAM te werken was een integratie veel gemakkelijker te maken, genoot CIBO van de nieuwste technologie en ging de kost fors omlaag.                    <\/div>\n                                        <div class=\"related-block-item-more\">\n                        <a href=\"https:\/\/catenacompany.be\/nl\/case\/cibo-ontsluit-marketing-content-met-dam\/\" title=\"Meer over: CIBO ontsluit marketing content met DAM\">\n                            Lees meer \n                            <svg class=\"icon\" width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                <path d=\"M8.78268 6.66674H1.33268C1.14379 6.66674 0.98546 6.60285 0.857682 6.47507C0.729905 6.3473 0.666016 6.18896 0.666016 6.00007C0.666016 5.81118 0.729905 5.65285 0.857682 5.52507C0.98546 5.39729 1.14379 5.33341 1.33268 5.33341H8.78268L5.51602 2.06674C5.38268 1.93341 5.31879 1.77785 5.32435 1.60007C5.3299 1.4223 5.39935 1.26674 5.53268 1.13341C5.66602 1.01118 5.82157 0.947295 5.99935 0.94174C6.17713 0.936184 6.33268 1.00007 6.46602 1.13341L10.866 5.53341C10.9327 5.60007 10.9799 5.6723 11.0077 5.75007C11.0355 5.82785 11.0493 5.91118 11.0493 6.00007C11.0493 6.08896 11.0355 6.1723 11.0077 6.25007C10.9799 6.32785 10.9327 6.40007 10.866 6.46674L6.46602 10.8667C6.34379 10.989 6.19102 11.0501 6.00768 11.0501C5.82435 11.0501 5.66602 10.989 5.53268 10.8667C5.39935 10.7334 5.33268 10.5751 5.33268 10.3917C5.33268 10.2084 5.39935 10.0501 5.53268 9.91674L8.78268 6.66674Z\"\/>\n                            <\/svg>                            \n                        <\/a>\n                    <\/div>\n                <\/div>\n                                            <div class=\"related-block-item cardstyle-  has-white-background-color\">\n                    <div class=\"related-block-item-image\">\n                        <a href=\"https:\/\/catenacompany.be\/nl\/case\/stad-roeselare-transformeert-digitale-communicatie-met-hun-nieuw-dam-systeem\/\" title=\"Meer over: Stad Roeselare transformeert digitale communicatie met hun nieuw DAM-systeem\"><img decoding=\"async\" src=\"https:\/\/catenacompany.be\/wp-content\/uploads\/2024\/06\/visual-case-roeselare-1-1.jpg\" alt=\"Stad Roeselare transformeert digitale communicatie met hun nieuw DAM-systeem\"><\/a>\n                    <\/div>\n                                        <h3><a href=\"https:\/\/catenacompany.be\/nl\/case\/stad-roeselare-transformeert-digitale-communicatie-met-hun-nieuw-dam-systeem\/\" title=\"Meer over: Stad Roeselare transformeert digitale communicatie met hun nieuw DAM-systeem\">Stad Roeselare transformeert digitale communicatie met hun nieuw DAM-systeem<\/a><\/h3>\n                                        <div class=\"related-block-item-content\">\n                        Een overzicht houden van alle media assets, het onderhouden van alle verschillende kanalen \u00e9n hiervoor duidelijke richtlijnen hebben voor alle medewerkers. Het blijft een uitdaging. Yoke Aerbeydt van Stad Roeselare doet uit de doeken hoe de samenwerking met Catena Company deze prangende vraag kon beantwoorden.                    <\/div>\n                                        <div class=\"related-block-item-more\">\n                        <a href=\"https:\/\/catenacompany.be\/nl\/case\/stad-roeselare-transformeert-digitale-communicatie-met-hun-nieuw-dam-systeem\/\" title=\"Meer over: Stad Roeselare transformeert digitale communicatie met hun nieuw DAM-systeem\">\n                            Lees meer \n                            <svg class=\"icon\" width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                <path d=\"M8.78268 6.66674H1.33268C1.14379 6.66674 0.98546 6.60285 0.857682 6.47507C0.729905 6.3473 0.666016 6.18896 0.666016 6.00007C0.666016 5.81118 0.729905 5.65285 0.857682 5.52507C0.98546 5.39729 1.14379 5.33341 1.33268 5.33341H8.78268L5.51602 2.06674C5.38268 1.93341 5.31879 1.77785 5.32435 1.60007C5.3299 1.4223 5.39935 1.26674 5.53268 1.13341C5.66602 1.01118 5.82157 0.947295 5.99935 0.94174C6.17713 0.936184 6.33268 1.00007 6.46602 1.13341L10.866 5.53341C10.9327 5.60007 10.9799 5.6723 11.0077 5.75007C11.0355 5.82785 11.0493 5.91118 11.0493 6.00007C11.0493 6.08896 11.0355 6.1723 11.0077 6.25007C10.9799 6.32785 10.9327 6.40007 10.866 6.46674L6.46602 10.8667C6.34379 10.989 6.19102 11.0501 6.00768 11.0501C5.82435 11.0501 5.66602 10.989 5.53268 10.8667C5.39935 10.7334 5.33268 10.5751 5.33268 10.3917C5.33268 10.2084 5.39935 10.0501 5.53268 9.91674L8.78268 6.66674Z\"\/>\n                            <\/svg>                            \n                        <\/a>\n                    <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n\n\n\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-fa20b83\" id=\"deze-blogs-zullen-je-wellicht-ook-interesseren\" 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11.0355 6.1723 11.0077 6.25007C10.9799 6.32785 10.9327 6.40007 10.866 6.46674L6.46602 10.8667C6.34379 10.989 6.19102 11.0501 6.00768 11.0501C5.82435 11.0501 5.66602 10.989 5.53268 10.8667C5.39935 10.7334 5.33268 10.5751 5.33268 10.3917C5.33268 10.2084 5.39935 10.0501 5.53268 9.91674L8.78268 6.66674Z\"\/>\n                            <\/svg>                            \n                        <\/a>\n                    <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n","protected":false},"excerpt":{"rendered":"<p>DCM worstelde met een verouderd mediabeheersysteem, maar dankzij de overstap naar een gebruiksvriendelijk DAM-systeem werd contentbeheer effici\u00ebnter dan ooit. Ontdek hoe deze naadloze integratie DCM in staat stelde sneller te werken, beter samen te werken en toekomstbestendig te blijven.<\/p>\n","protected":false},"featured_media":5598,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[25,6,9],"class_list":["post-347","case","type-case","status-publish","has-post-thumbnail","hentry","tag-content-management","tag-dam","tag-productie-retail"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hoe slim mediabeheer tot optimale oogst leidt: de rol van DAM bij DCM - Catena Company<\/title>\n<meta name=\"description\" content=\"DCM verbeterde contentbeheer met een gebruiksvriendelijk DAM-systeem, wat leidde tot sneller werken en betere samenwerking.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/catenacompany.be\/nl\/case\/hoe-slim-mediabeheer-tot-optimale-oogst-leidt-de-rol-van-dam-bij-dcm\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hoe slim mediabeheer tot optimale oogst leidt: de rol van DAM bij DCM - 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