{"id":4124,"date":"2025-02-04T13:20:26","date_gmt":"2025-02-04T12:20:26","guid":{"rendered":"https:\/\/catenacompany.be\/?page_id=4124"},"modified":"2026-06-18T15:42:16","modified_gmt":"2026-06-18T13:42:16","slug":"afterprogramma-ai-event-2025","status":"publish","type":"page","link":"https:\/\/catenacompany.be\/nl\/resources\/downloads\/afterprogramma-ai-event-2025\/","title":{"rendered":"Afterprogramma AI Event 2025"},"content":{"rendered":"\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-83e7862\" data-block-id=\"83e7862\"><style>.stk-83e7862 {padding-top:160px !important;padding-bottom:160px !important;}@media screen and (max-width:999px){.stk-83e7862 {padding-top:80px !important;padding-bottom:80px !important;}}@media screen and (max-width:689px){.stk-83e7862 {padding-top:40px !important;padding-bottom:40px !important;}}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-83e7862-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-5eda33b\" data-v=\"4\" data-block-id=\"5eda33b\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-5eda33b-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-5eda33b-inner-blocks\"><div id=\"block_8268cedf13bc3fdbdc3bf0d99dfbea19\" class=\"parentpage-block \" style=\"\">\n    <div class=\"parentpage-block-inner\">\n        <a href=\"https:\/\/catenacompany.be\/nl\/resources\/downloads\/\" title=\"Downloads \">\n            <svg width=\"5\" height=\"8\" viewBox=\"0 0 5 8\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                <path d=\"M2.20052 3.99987L4.80052 6.59987C4.92274 6.72209 4.98385 6.87765 4.98385 7.06654C4.98385 7.25543 4.92274 7.41098 4.80052 7.5332C4.6783 7.65543 4.52274 7.71654 4.33385 7.71654C4.14497 7.71654 3.98941 7.65543 3.86719 7.5332L0.800521 4.46654C0.733854 4.39987 0.686632 4.32765 0.658854 4.24987C0.631076 4.17209 0.617188 4.08876 0.617188 3.99987C0.617188 3.91098 0.631076 3.82765 0.658854 3.74987C0.686632 3.67209 0.733854 3.59987 0.800521 3.5332L3.86719 0.466536C3.98941 0.344314 4.14497 0.283203 4.33385 0.283203C4.52274 0.283203 4.6783 0.344314 4.80052 0.466536C4.92274 0.588759 4.98385 0.744314 4.98385 0.933203C4.98385 1.12209 4.92274 1.27765 4.80052 1.39987L2.20052 3.99987Z\"\/>\n            <\/svg>\n                            Downloads                \n        <\/a>\n    <\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-5ff2a62\" id=\"versterk-je-visuele-marketing-content-met-br-ai-tools\" data-block-id=\"5ff2a62\"><style>.stk-5ff2a62 {margin-bottom:18px !important;}<\/style><h1 class=\"stk-block-heading__text\">Afterprogramma AI Event 2025<\/h1><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-acacd0b\" data-block-id=\"acacd0b\"><style>.stk-acacd0b {max-width:680px !important;min-width:auto !important;margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Je marketingafdeling wordt vaak belemmerd door verouderde tools en processen. Met de opkomst van AI en innovatieve technologie\u00ebn kunnen deze uitdagingen snel worden opgelost en nieuwe mogelijkheden gecre\u00eberd.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-5fb8ff1\" data-block-id=\"5fb8ff1\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-b04fd50\" data-block-id=\"b04fd50\"><style>.stk-b04fd50 {transition-duration:0.2s !important;--stk-transition-duration:0.2s !important;transition-timing-function:ease-out !important;}.stk-b04fd50:hover{transform:translateY(-4px) !important;}.stk-b04fd50 .stk-button{min-height:48px !important;padding-right:20px !important;padding-left:20px !important;border-top-left-radius:8px !important;border-top-right-radius:8px !important;border-bottom-right-radius:8px !important;border-bottom-left-radius:8px !important;}.stk-b04fd50 .stk-button:before{border-top-width:2px !important;border-right-width:2px !important;border-bottom-width:2px !important;border-left-width:2px !important;}.stk-b04fd50 .stk-button__inner-text{font-weight:600 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"#download-whitepaper\"><span class=\"stk-button__inner-text\">Download het afterprogrammaboekje<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-1fa2d43\" id=\"introductie\" data-block-id=\"1fa2d43\"><h2 class=\"stk-block-heading__text\">Introductie<\/h2><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-37d70d3\" data-block-id=\"37d70d3\"><style>.stk-37d70d3 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">De opkomst van generatieve AI verandert de manier waarop marketingafdelingen werken. Automatisering en AI-gestuurde tools beloven effici\u00ebntie en schaalbaarheid, maar brengen ook nieuwe uitdagingen met zich mee. Hoe integreer je AI effectief in je contentstrategie? Hoe zorg je ervoor dat AI een aanvulling is op creativiteit in plaats van een vervanging?<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-b3c8078\" data-block-id=\"b3c8078\"><style>.stk-b3c8078 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">Met onze jarenlange expertise begrijpen we precies met welke output marketingteams te maken krijgen en welke obstakels zij moeten overwinnen. Daarom hebben we tijdens het AI Event inzichten verzameld van vooraanstaande experts over hoe AI de marketing content supply chain kan transformeren.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-e2a2503\" data-block-id=\"e2a2503\"><style>.stk-e2a2503 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\"><strong>Wat kun je verwachten in het afterprogrammaboekje?<\/strong><\/p><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>AI in marketing: van strategie tot implementatie<\/strong><br>Leer hoe je AI-tools slim inzet om processen te stroomlijnen, effici\u00ebntie te verhogen en gepersonaliseerde content te cre\u00ebren.<\/li>\n\n\n\n<li><strong>Inzichten van experts uit het veld<\/strong><br>Lees de inzichten en presentaties van toonaangevende sprekers zoals Joeri Dehouwer, Gus Vanherf, Michiel Maandag en Vincent Buyssens, die laten zien hoe AI al met succes wordt toegepast in marketingstrategie\u00ebn.<\/li>\n\n\n\n<li><strong>Concrete toepassingen en cases<\/strong><br>Ontdek hoe bedrijven AI integreren in hun workflow en welke best practices jij kunt toepassen om je marketingteam futureproof te maken.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-a98e106\" data-block-id=\"a98e106\"><style>.stk-a98e106 {margin-bottom:32px !important;}<\/style><p class=\"stk-block-text__text\">De wereld van marketing evolueert snel, en AI speelt daarin een steeds grotere rol. Dit afterprogramma boekje biedt je de kennis en inspiratie om de volgende stap te zetten en AI strategisch in te zetten binnen je organisatie.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-spacer stk-block-spacer stk--no-padding stk-block stk-49ba5ef\" data-block-id=\"49ba5ef\"><style>.stk-49ba5ef {height:160px !important;}<\/style><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-835954d stk-block-background\" data-block-id=\"835954d\"><style>.stk-835954d {background-color:var(--theme-palette-color-4, #282441) !important;border-top-left-radius:40px !important;border-top-right-radius:40px !important;border-bottom-right-radius:40px !important;border-bottom-left-radius:40px !important;overflow:hidden !important;padding-top:160px !important;padding-bottom:160px !important;margin-top:-80px !important;margin-bottom:0px !important;}.stk-835954d:before{background-color:var(--theme-palette-color-4, #282441) 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class=\"stk-block-heading__text has-text-color has-text-align-center\">Download het afterprogrammaboekje<\/h2><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-af132ac\" data-block-id=\"af132ac\"><style>.stk-af132ac {max-width:300px !important;min-width:auto !important;margin-right:auto !important;margin-bottom:32px !important;margin-left:auto !important;}.stk-af132ac .stk-block-text__text{color:var(--theme-palette-color-6, #ABA8C1) !important;}<\/style><p class=\"stk-block-text__text has-text-color has-text-align-center\">Vul het formulier in en ontvang <br>het afterprogrammaboekje.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-d1632c3\" data-block-id=\"d1632c3\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-d1632c3-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-4ff0d3e\" data-v=\"4\" data-block-id=\"4ff0d3e\"><div 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name=\"render_id\" value=\"0\"><input type=\"hidden\" name=\"action\" value=\"forminator_submit_form_custom-forms\"><label for=\"input_7\" class=\"forminator-hidden\" aria-hidden=\"true\">Voer dit veld niet in. <input id=\"input_7\" type=\"text\" name=\"input_7\" value=\"\" autocomplete=\"off\"><\/label><\/form><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-977a596\" data-v=\"4\" data-block-id=\"977a596\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-977a596-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-977a596-inner-blocks\"><\/div><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>De opkomst van generatieve AI biedt enorme kansen voor marketingteams, maar brengt ook uitdagingen met zich mee. Hoe integreer je AI effectief in je contentstrategie zonder in te boeten op creativiteit en merkidentiteit? Tijdens het AI Event deelden experts inzichten over hoe AI de marketing content supply chain transformeert, van strategie tot implementatie.<\/p>\n","protected":false},"author":11,"featured_media":5835,"parent":950,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-4124","page","type-page","status-publish","has-post-thumbnail","hentry"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Afterprogramma AI Event 2025 - Catena Company<\/title>\n<meta name=\"description\" content=\"De opkomst van generatieve AI biedt enorme kansen voor marketingteams, maar brengt ook uitdagingen met zich mee. 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