Choose the right AI training for your content creation: From ChatGPT to GenAI in Adobe

Gepubliceerd op

2 May 2025

Artificial intelligence (AI) has become an integral part of modern marketing and content strategies. However, the diversity of available AI tools can lead to choice overload and uncertainty about where to start. To support professionals in navigating this landscape, we offer structured training courses that provide insight into the most relevant AI applications within content creation.

New to AI or overwhelmed by the options? Start with an overview

The current range of AI tools for content creation is extensive and constantly evolving. For professionals who need a structured overview and practical applications within marketing and content strategy, we offer a session that provides insight into the most relevant AI tools for text, image, and video.

What can you expect?

An introduction to the most relevant AI tools for text, images, and video.

Examples from practice of how to use them in your own content flow.

Insight into the advantages and disadvantages of each tool, so you can avoid mistakes.

Hands-on tips to get started right away.

Do you primarily work with text? Discover the power of ChatGPT.

Writing effective marketing copy can be time-consuming, especially when consistency and creativity are required. For professionals who want to optimize their writing process while maintaining the quality of their content, we offer insights into the use of AI tools such as ChatGPT.

You will learn how to use it to:

Structure ideas.

Write texts faster and more efficiently.

Use different tones of voice.

Optimize calls-to-action and social posts.

Do you work with visuals? Transform your images with AI

Creating visually appealing content is essential for effective marketing. With the rise of AI tools such as Midjourney and Adobe GenAI, professionals can take their visual content to the next level.

What can you learn?

ChatGPT/Midjourney: generate images from text.

Photoshop GenAI: addelements, adjustor restoreimages.

Illustrator: automate graphic work with generativefeatures.

Do you work with video? Bring your content to life with Runway & GenAI in Adobe

Video has become an integral part of content marketing. But creating eye-catching videos requires more than just recording and editing. It’s all about movement, dynamicsand rhythm – and tools such as Runway and Premiere Pro GenAI can help you get started. These sessions are not only for those who already edit videos, but also for content creators who want to learn how to use moving images strategically.

During our training courses, you will learn:

How to go from a static image to a moving story.

Which camera angles and movements you can use to make your content more lively.

How to edit smarter using AI in Adobe Premiere Pro.

How to use tools such as Runway to convert existing images into short, powerful videos (using frame interpolation and motion tools, among other things).

Ready to get started?

You don’t need to be an AI expert. All you need is curiosity. We provide guidance, examples, and practice materials that will immediately save you time and help you work more creatively.

Schedule an online call with Geerte so she can help you choose based on your needs.