Content types
Content is everywhere. Every brand is a media organization. Which content should you keep in-house, which should you outsource, and how can it be faster, more personalized, targeted to the right audience, up-to-date, and localized? Visual content automation! But first, let’s dive deep into the different content types, challenges, and solutions.
Informational content
Using infographics, diagrams and data visualization as informative content gets you noticed. The creation process is fun, but time-consuming. How do you handle that in a world of content explosion, and how do you make sure the informative content stays engaging and up-to-date?
Technical content
Discover the power of visual content automation and AI for technical content creation and management. We provide the technology you need and train your team to produce technical content quickly, precisely and without fuss.
Sales & marketing content
Busy busy in the sales & marketing department, and then you have to make sure there is a continuous stream of powerful content and engaging, personalized campaigns. Bonne chance! Nope, can be done perfectly, thanks to visual content automation and AI.
Product-related content
Not simple, with all that rapidly changing product data that must be consistently updated on various mediums. Bye bye manual work, with visual content automation.
Graphic content
Catena Company makes graphic content creation scalable, simplifies workflows and increases efficiency for your creative team. Enter visual content automation.
Video content
We understand the power & complexity of video content. Our technologies help you automate your video content supply chain.
Legal & compliance content
Do colleagues knock on your door for legal & compliance content? If so, you undoubtedly experience the constant pressure to create and manage documents in compliance with industry standards and regulations. Requirements are getting higher, deadlines are getting shorter, and resources remain limited.
Web content
Hands too short, repetitive tasks too many, and the fine creative web projects too often outsourced. Visual content automation tools to the rescue.
Social media content
Top of mind with social media content – keeping its creation in-house, and also being creatively innovative. Check, with automation and Catena Company.
Point of sale
Let a wind of automation and AI blow, and make the creation and management of POS materials magical and fun again. Catena Company implements the technology you need and trains your team to get started with it.
Written content
Blogs, white papers, product descriptions, customer cases … written content remains essential to tell your story and inspire your audience. Make your content creation more powerful, faster and more efficient with automation and AI.
Merchandise
Merchandise is your chance to engage fans and customers, build brand loyalty and create unique experiences. But managing merchandise content is often a challenge. With automation and AI, you combine fun with efficiency.
Event content
Festivals, concerts, trade shows … every second and every image counts. Capturing those unforgettable moments and sharing them efficiently is easier than ever.
User-generated content
User-generated content (UGC) such as social media posts, photos, blogs or reviews that your followers or fans share with their network is ideal promotional material. But how do you monitor that all of this conveys your consistent brand message?
Interactive content
Interactive content is the key to really engaging with your audience. From quizzes and polls to interactive videos – the demand for engagement-driven content is growing rapidly. But how do you make interactive content scalable and efficient without that loss of quality?