Accelerate your creation process
Bye bye traditional database publishing.
Maximize the automation of your marketing material creation process
with Dynamic Data Publishing Suite (DDPS). Efficiency, flawless execution, and scalability.
Automate repetitive tasks
Develop marketing materials such as catalogs, product sheets, labels and banners up to 50% faster? With DDPS you can automate the formatting and placement of content in templates, including correct images, color variations and regional elements.
What is DDPS?
DDPS collects data from various data sources, such as PIM or CRM, and automatically generates documents based on InDesign templates. It optimally formats the material and publishes efficiently, without changing the original data source. Your designer retains control over the end result in Adobe InDesign or other tools.
Benefits of DDPS
To achieve gains: that’s what DDPS is designed for. In terms of: improving the efficiency of your publication process with centralized asset management, streamlining your creative publication workflow and Adobe templates with automated content creation, saving time and effort with task automation. Marketer or IT specialist? This is in it for you…
Benefits marketers
- Always have the most up-to-date product data in your design automatically.
- No unnecessary copy/paste work.
- Make boring catalogs attractive with product-related images.
- Update designs in a flash for a new publication.
- 1 design for endless outputs.
- Always end with a flawless design.
- Save a lot of time.
Benefits IT
- The DDPS automatically retrieves data from various systems and generates publication materials without changing databases.
- It links up perfectly with existing IT infrastructure and tools such as PIM, ERP, DAM and Adobe InDesign.
- Supports growth without additional IT complexity or system overload.
- Ensures controlled data workflows and compliance with IT and regulatory requirements.
Getting started with DDPS
InDesign Data merging
Bring data from different sources together in InDesign. That way you avoid mistakes by first collecting all the data elsewhere and then manually entering it into InDesign. You also save a lot of time.
Automatically insert images in Adobe InDesign
Simply add the correct images to your design in InDesign. With DDPS, images are automatically placed in the correct spot in your document, minimizing manual steps and allowing you to work more efficiently.
PIM to Print
Use PIM data in beautifully designed layouts. Often, only limited use is made of the available product information in publications, either because it’s hard to find or because the designer is unaware of its existence. DDPS brings your PIM data to print.
Publishing in various languages
The templates can be automatically generated, making communication in different languages easier than ever. The result is a stack of beautiful technical sheets tailored to the customers you want to reach, created without frustration and in no time.
Scripting in Adobe InDesign with Javascript
Thanks to scripting, DDPS automates many repetitive and manual tasks. We integrate with Creative Cloud apps and services and enable systems to communicate.
And DDPS offers many more amazing options!
Integration is key
Here’s the corrected version with “Looking to”:
Looking to maximize your investment in a DDP Suite from Catena Company? With Digital Asset Management (DAM). By integrating with your DAM system, you avoid using incorrect or outdated data. Images stored in your DAM will also be used in the templates provided by the DDP Suite. All content is approved and does not require a review process beforehand.
Ready to DDPS?
Catena Company comes prepared at the start. We map out your current work process. Who is working on the publications? Exactly what tasks are performed? How much time is spent on it? What challenges are posed? What is the total cost per publication?
Next, the data, design, and publication output are outlined in a DDPS workflow. Where and in what form is the data available? Are design templates being used? What other tasks can people apply their talents to? And what is the ROI? And voilà, time to roll!
FAQs
Find answers to the most frequently asked questions about our services.
Dynamic Data Publishing Suite (DDPS) pricing depends on your specific needs and workflow. We work custom and take into account the size of the project, integrations and automation options you need.
DDPS can automate a wide range of content: from static items such as packaging, catalogs, and product sheets to dynamic content like videos, web banners, and more. Even 3D elements, such as packshots, can be automated.
DDPS offers a comprehensive and flexible solution for automating your content creation process, fully tailored to your workflow and needs. Whereas EasyCatalog still relies on manual actions by employees, DDPS can generate a wider range of content in a fully automated way. In addition, with EasyCatalog, internal knowledge remains crucial: if an employee leaves, this can lead to a loss of time when transferring expertise. With DDPS and the support of Catena Company, you avoid that dependency.
DDPS ensures that your team can reposition itself and focus more on their core tasks, such as creative work and strategic thinking, instead of repetitive tasks. This leads to more job satisfaction, higher productivity, and ultimately a more motivated and happier team. The time they save can be invested in innovation and improving your content strategy.
Customer Stories
A lot of companies and industries are already excelling with DDPS and Catena Company. What are you waiting for?
Win the
battle of the brands
Start with automation of visual content