The power of automation
Centralize, manage, and share your digital content seamlessly with
Digital Asset Management (DAM) software – the backbone of
an efficient content supply chain.
Corporate assets in 1 database
How often does your marketing team get asked for company photos, videos, or PDFs for presentations or campaigns? Right, too often. In an international setting, a six-person marketing team can spend the equivalent of one full-time position just handling asset requests. With DAM, you get one central repository for all your digital content – making access faster, easier, and more efficient.
What is DAM?
DAM makes all your files available, organized, and easily searchable. With visual content automation, you centralize and control the creation of marketing materials – saving time, reducing costs, and eliminating frustration in an era of content overload.
Benefits of DAM
+50% faster
Create and maintain visual marketing materials with speed & ease.
+50% easier
Manage and update visual assets and product data effortlessly.
Benefits for marketers
- Search different media types in one database
- Group media by theme in just two clicks
- Easily share photos with colleagues or even external partners
- Automate photo resizing
- Use advanced filtering options
Benefits for IT
- Manage access to all media from one system
- Maintain a single platform instead of multiple tools
- Maintain the benefits of your existing systems
Getting started with DAM
Organize and find files easily
A one-stop shop for all your digital assets. Organize and quickly find what you need with an intuitive filtering structure tailored to the needs of your business.
Advanced AI solutions
AI makes it easier to find and organize assets. Facial recognition, duplicate detection and text recognition ensure smarter management. With Natural Language Search (NLS) you can easily search for images using everyday language. AI-driven transcription makes video and audio files searchable. This allows you to work faster and more efficiently while keeping your content consistent.
Access control and user rights
Protect your brand’s reputation. Manage access control and user rights to securely view files and prevent unauthorized sharing.
Dynamic Asset Transformation (DAT)
DAT automates the adjustment of assets without manual labor. Smart URL parameters ensure that images and videos are automatically reduced, cropped and formatted. Thanks to the seamless DAM integration, your assets are always optimized for every platform and device. This increases efficiency and ensures a consistent brand experience.
Sharing files internally and externally
Securely share files from your DAM portal both internally and externally. Manage usage even after sharing with expiration dates and asset history.
Download files in the desired format
Ensure consistency across all digital touch points. Download files in the right format per channel, with built-in cropping and editing tools.
Integration is key
A stand-alone solution in itself? It offers limited added value for your content supply chain. That is why we always integrate technological solutions – such as DAM, DDPS and AI tools – into existing or new workflows. This maximizes your investments and strengthens your content supply chain.
Many organizations pair a DAM with a Content Management System (CMS), Product Information Management (PIM), project management tools and marketing automation platforms. This keeps the content distribution engine running—freeing up time for more creative work.
Catena Company, certified Bynder DAM partner
Implementing a DAM system requires expertise. As a certified Bynder partner since 2021, Catena Company knows how to get things done.
From start-up to implementation and integrations, from procedures to best practices for users. Count us in.
FAQs
Find answers to the most common questions about our services.
The price of a DAM solution depends on your specific needs and requirements. We offer customized solutions tailored to the number of users, storage space and desired integrations.
DAM (Digital Asset Management) manages media such as images, videos and other digital files. PIM (Product Information Management) focuses on product data, such as descriptions and specifications. While DAM centralizes media assets, PIM keeps track of everything related to product data.
DAM manages and organizes digital assets such as images and videos for use on various channels. CMS (Content Management System) manages and publishes content specifically for websites. In short, DAM manages assets, CMS publishes content.
Asset management includes managing, organizing and distributing digital assets such as images, videos, documents and marketing materials. It helps your team collaborate efficiently and ensures brand consistency by centrally storing and accessing all your digital files.
A folder structure uses static folders to organize files, which can lead to duplication and more difficult searching. A filter structure works with tags and metadata, so you can search files in different ways and quickly find what you need.
Customer Stories
A lot of companies and sectors are already excelling with DAM and Catena Company. What are you waiting for?
Win the
battle of the brands
Start with automation of visual content