Personalize & automate (more)
One-size-fits-all content doesn’t work. Offering personalized experiences to the consumer is invaluable for your brand promotion. Catalogs, price lists, social content, and product sheets need to be made available quickly and up-to-date through an increasing number of touchpoints and channels. Different images or templates per country, region, or dealer? ‘Getting your message across’ is easier than ever with visual content automation and Catena Company.
Solutions
With automated image optimization, Dynamic Asset Transformation (DAT) and robust Digital Asset Management (DAM ), creating, managing and distributing large amounts of visual content is feasible and scalable. Visual content automation at its finest. An overview of the solutions.
- Dynamic Asset Transformation (DAT): next-level image transformation! Improve the user experience on your website and other digital channels with DAT. This provides automatic optimization of images for different devices and platforms, which improves loading speeds and contributes to better SEO rankings.
- Digital Asset Management (DAM): integrating a DAM system also provides a centralized solution for managing and distributing your visual content. A DAM can automatically resize and optimize images, streamline workflows and ensure that all images are consistent and up-to-date.
Endless integrations
The power lies in endless integrations, with DAM as the “single source of truth.” While DAT provides unique technology that adjusts images based on a URL search or device, a Content Management System (CMS) ensures that an image from DAM is dynamically adapted based on the end user’s request. It’s all about…
- Automatically mark product shots that are out of stock
- Using an article search function to instantly retrieve the correct image
- No more having to manage images in your Product Information Management (PIM) and Content Management System (CMS)
Customer Stories
A lot of companies and sectors are already excelling with DAM and Catena Company. What are you waiting for?
Win the
battle of the brands
Start with visual content automation