Niko on getting product information into designs automatically
Sylvana and Caroline of Niko, tell you in this webinar how that worked out for them.
Introduction
The mistake many marketing departments make is not linking product information to publications or the designs resulting in a lot of repetitive, tedious, manual, error-prone work.
At Niko, they also noticed this and even saw that it had an impact on their creative team’s work happiness.
Linking the right systems alone reduced the production time of their catalog from 19 to 12 weeks, with 100% correct product information. Without sacrificing branding and design.
It is undoubtedly going to inspire you to master the content explosion within your marketing department.
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