Workflow

Catena Company supports brand owners who want to create, manage and communicate their own visual marketing materials.

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Digital Asset Management

A good Digital Asset Management (DAM) system makes all files available and searchable.

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Digital Data Publishing

With Digital Data Publishing, you accelerate the creation process of your marketing materials and do so efficiently, error-free and scalably.

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Customized Automation

Through customization, middleware solutions can be developed that provide the missing link between different 3rd party systems.

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Omnichannel publishing

Build your story in one place, publish it on a variety of media types. From a central content system publish texts, photos, videos with 1 click of a button to your website and more.
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19 May 2023

Beeztees scales up with modern DAM

Eddy Smets
Managing Director at Catena Company

For anyone looking to spoil their pet, Beeztees is the brand to know. Beeztees’ products will have you make those everyday moments with your pet even greater fun. Whether you need an orthopaedic dog cushion, a cat toy or products for your pet chicken, Beeztees has exactly the right product to cater for every pet. Once it has tried Beeztees, your pet is certain to instantly become a brand ambassador.

Optimum sales experience with integrated DAM

The main aim was to upgrade the entire e-commerce platform and to ensure a flawless transition to the new DAM. Needless to say the way in which DAM is linked with the e-commerce platform, Pet Trade Portal, is wholly automated.  Which means an end to manual up and downloads of visuals.

To Beeztees, their DAM’s major achievement resides in the fact that all digital assets, all the visuals, are now available to be consulted and administered in one central repository. Thereby giving the DTP staff who create and upload the visuals a lot more control over the massive amount of digital assets. Courtesy of the extensive range of features the modern DAM has to offer when it comes to using meta data, all assets are also a lot easier to retrieve. Moreover, this cloud solution gets rid of a lot of the headaches for the people at IT that came with the old server application.

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