Speed up the design of marketing materials such as catalogs, technical product sheets, labels, program booklets, insert cards, banners … by more than half the time. Even when you are talking about files with images, changing colors or region bound content. And it’s easy to repeat, whenever you need it. All thanks to Digital Data Publishing!
Where traditional database publishing has many creative limitations, digital data publishing automates the creation process to the maximum. From the collection of data from various types of databases, such as PIM or CRM systems, to the optimal layout of your material, to its effective publication. And all this without touching the original database. The designer retains control over the end result in Adobe InDesign or other creative tools.
With Digital Data Publishing, you speed up the creation process of your marketing material and do it efficiently, error-free and scalable.
Request a demoWith a clear analysis, the blueprint for the automated work process is drawn out. What publications are created? How often? How quickly must they be available? What data is used?
The current work process is mapped out. Who works on the publications? What tasks are performed exactly? How much time is spent on them? What are the challenges? What is the total cost per publication?
Then the data, design and output of the publications are outlined in a Digital Data Publishing workflow. Where and in what form is the data available? Are design templates used? What other tasks can people unleash their talents on? And what is the ROI?
Request a demoSome of the technical things that digital data publishing does behind the scenes. This is just a selection of the tools our specialists provide.
Our specialists regularly give away insights and tips on our website. Check out the most recent ones already below.
Digital Data Publishing offers a ridiculous amount of options. The projects at our customers are proof of that. Read them and find out for yourself.
As a brand owner you are faced with the challenge of approaching customers and prospects quickly and with the right content, in the right format and in an appropriate style. Your internal employees and partners must be included in this fast workflow smoothly and without frustration. For this, Catena Company offers workflow solutions tailored to your organization.