Many content creators are familiar with and experiment with EasyCatalog to create their catalogs faster. It makes sense: the idea of linking data directly from Excel or a PIM to InDesign is appealing. Faster layout, fewer errors, less copy-paste. A…
Content is the fuel of modern marketing, but many companies have a different problem: they produce masses of content without it having any real effect. White papers, social posts, brochures, e-mails—it just keeps piling up. But is your message really…
Imagine: a customer wants to buy your product, but cannot find reliable information. The product sheet is missing, the catalog is outdated, or the marketing materials are not up to date. The result? The customer has doubts and chooses a…
The end of the year is the peak period for retailers, toy brands and food & beverage companies. Customers expect inspiring and flawless holiday catalogs full of gift ideas, festive products and seasonal offers. But producing these catalogs is an…
Your product information is everywhere and nowhere: in PIM, ERP, Excel… and meanwhile your marketing team has to get to work again with datasheets, catalogues and banners. Manually, slowly and prone to errors. But what if all of that could…
The demand for transparency and sustainability continues to grow. Customers want to know what they are buying and where it came from, while regulations require companies to provide insight into the life cycle of their products. This is where the…
Imagine the legislation suddenly changes, or you decide to modify your product’s recipe. The race against the clock begins: all technical sheets must be updated immediately. Sounds stressful and probably quite familiar, right? But what if I told you this…
In the fast-paced world of retail marketing, automation provides a competitive edge by delivering personalised and timely content. Consumers today expect not only up-to-date information but also content specifically tailored to their needs. While maintaining a constantly updated product catalogue…
Have you ever considered the amount of time spent constantly updating and reformatting product sheets and catalogues? Especially in industries where product details and prices change rapidly, this can be a huge challenge. But what if there were a way…
In the fast-paced world of marketing, creativity is abundant, but time and energy are often in short supply. Many marketing departments find themselves stuck in a vicious cycle of tedious and repetitive work, such as data entry, copy-pasting and error-prone…
