Category Blog
Why a content scan is the smartest first step toward scalable marketing
Marketing teams are under constant pressure these days: product launches follow each other in rapid succession, the amount of content is increasing, and the demand for “on-brand” material in multiple languages and formats continues to grow. At the same time,…
Stop asking for “300 PPI.”
Because that’s not really the question you should be asking. “We need an image — could you send it over in 300 PPI?” We still hear that line far too often. From clients, colleagues, suppliers. And we get it: it…
We’ve already got Bynder, so we’re on the right track.
That’s right. But what if there’s still time to save? Maybe this sounds familiar. You’re working with Bynder. Everything is neatly organised in your DAM. But the moment metadata needs updating — because a product evolves, rights change or you’re…
From summer to winter collection: How do you smoothly adapt your campaigns?
The transition from summer to winter collections is a crucial period for retail and e-commerce companies. Not only does the product range need to change, but all associated marketing campaigns must also be adapted. Think of banners, social media posts,…
WeTransfer feels familiar. But is it still a wise choice?
Discover why more and more professional teams are switching to Bynder Express — the secure, integrated way to share large files without hassle or risk.
Bulk content: the strategy for faster and more efficient marketing
Marketing teams are under pressure: there is an increasing demand for personalized and multichannel content, but time and resources remain limited. How do you ensure that you create high-quality content quickly and efficiently, without having to start from scratch every…
5 crucial tips to prepare your marketing team for Black Friday
Black Friday is the ultimate stress test for marketing teams. Whether you work in e-commerce, retail, or brand management, the speed at which you get content live determines whether you beat the competition or fall behind. But how do you…
2 tips on how to handle sensitive information wisely within the healthcare sector
In healthcare, you work with sensitive information on a daily basis. Think of medical images, patient files, communication materials, photos of events, or internal documents. All these files must not only be stored securely, but also be easy to find…
Last-minute sales without chaos: How to prepare your marketing team optimally
The retail sector runs at breakneck speed. Whether it’s Black Friday, sales or an unexpected last-minute promotion, marketing teams are under immense pressure to get the right visuals and product information live as quickly as possible. But without the right…
Why brands worldwide see DAM as the key to content acceleration
The Bynder Spotlight Awards are a source of inspiration every year. Not only because they celebrate companies that make a difference with their content, but above all because they show what is possible when you take a truly smart approach…