


While modern DAM specialises in managing digital assets and creative content, SharePoint was developed for content management, collaboration and business processes. Both can be valuable tools for organisations, depending on what their specific needs and objectives are. Yet, the two are often…

Congratulations! You’ve been with your employer for about a year and may have already made significant strides in your career. Now is the perfect time to further expand your skill set and stand out from the crowd. And you are…

According to the latest SD Worx survey, one in three Belgian workers shows no interest in pursuing training. Interestingly, the same survey reveals that 71% of SMEs with more than 20 employees have implemented a training plan. However, only 55%…

Do you frequently use Adobe Creative Cloud storage to share files with colleagues, clients, printers … ? If you do, you are bound to run into problems in the short term. In late July 2023, Adobe announced that from 1…

How often do you find yourself in need of an image for your marketing campaign, only to realise it’s the wrong size or that your subject is cropped? With Photoshop’s generative features, you can fix this in no time. Generative…

In the world of content creation and marketing, it is crucial to be versatile. The term “versatile marketer” is becoming more and more common, and that is no coincidence. In an age where digital media plays an ever-increasing role, brand…

Wherever you go, you’ll encounter artificial intelligence. On the news, on LinkedIn, and in the companies, you follow – everyone seems to be talking about AI. I must admit, I was incredibly late to jump on this bandwagon. But all…

Many marketing professionals will surely agree: a successful marketing strategy stands or falls with having professional images. Nothing is more important than images that highlight products, services, events, people and/or locations with razor sharp clarity. Strong visuals, animations and videos often…

Digital Asset Management (DAM) is a centrally managed platform used as a ‘single source of truth‘ by all employees. The platform allows you to manage all assets within your organisation in a clear and structured way. Due to this way of…
Despite using a DAM system, marketers or content creators experience difficulties in retrieving the right media assets such as photos and videos. Collecting all marketing assets on one platform and using it as the ‘single source of truth’ is a good start, but even then it is…